Found 1556 results for your keywords: publisher=Marketing
Hal. Awal Sebelumnya 36 37 38 39 40 Berikutnya Hal. Akhir

Dynamic Effects of Social Influence and Direct Marketing on the Adoption of High-Technology Products

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(Bijmolt, Tammo H A) (Risselada, Hans) (Verhoef, Peter C)

Supplier-Selected Referrals

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(Lilien, Gary L) (Grewal, Rajdeep) (Hada, Mahima)

Group-Buying Deal Popularity

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(Luo, Xueming) (Andrews, Michelle) (Aspara, Jaakko) (Song, Yiping)

Gratitude Versus Entitlement: A Dual Process Model of the Profitability Implications of Customer …

1
(Wetzel, Hauke A) (Hammerschmidt, Maik) (Zablah, Alex R)

When Three Charms but Four Alarms: Identifying the Optimal Number of Claims in Persuasion Settings

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(Carlson, Kurt A.) (Shu, Suzane B.)

Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When S…

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(Lehmann, Donald R.) (Biswas, Dipayan) (Labrecque, Lauren I.) (Markos, Ereni)

Learned Helplessness Among Newly Hired Salespeople and the Influence of Leadership

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(Ahearne, Michael) (Boichuk, Jeffrey P.) (Bolander, Willy) (Hall, Zachary R.) (Zahn, William J.) (Nieves, Melissa)

Synergistic Effects of Relationship Managers' Social Networks on Sales Performance

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(Palmatier, Robert W.) (Gonzalez, Gabriel R.) (Claro, Danny P.)

Targeted Online Advertising: Using Reciprocity Appeals to Increase Acceptance Among Users of Free…

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(Schumann, Jan H.) (Wangenheim, Florian von) (Groene, Nicole)

Service Quality: The Impact of Frequency, Timing, Proximity, and Sequence of Failures and Delights

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(Sivakumar, K.) (Li, Mei) (Dong, Beibei)

Marketing in Computer-Mediated Environments: Research Synthesis and New Directions

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(Yadav, Manjit S.) (Pavlou, Paul A.)

Not All Fun and Games: Viral Marketing for Utilitarian Products

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(Skiera, Bernd) (Schulze, Christian) (Scholer, Lisa)

The Innovator's License: A Latitude to Deviate from Category Norms

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(Barone, Michael J) (Jewell, Robert D)

Good and Guilt-Free: The Role of Self-Accountability in Influencing Preferences for Products with…

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(White, Katherine) (Peloza, John) (Jingzhi Shang)

More Than Words: The Influence of Affective Content and Linguistic Style Matches in Online Review…

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(Ludwig, Stephan) (Ko de Ruyter) (Friedman, Mike) (Bruggen, Elisabeth C) (Wetzels, Martin) (Pfann, Gerard)

Defining, Measuring, and Managing Business Reference Value

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(Kumar, V) (Petersen, J Andrew) (Leone, Robert P)

The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads

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(Lilien, Gary L) (Grewal, Rajdeep) (Sabnis, Gaurav) (Chatterjee, Sharmila C)

What Is Special About Marketing Organic Products? How Organic Assortment, Price, and Promotions D…

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(Pauwels, Koen) (Bezaweda, Ram)

Relationship Velocity: Toward A Theory of Relationship Dynamics

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(Palmatier, Robert W) (Houston, Mark B) (Dant, Rajiv P) (Grewal Dhruv)

Why Do Customers Get More Than They Need? How Organizational Culture Shapes Product Capability De…

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(Lukas, Bryan A) (Whitwell, Gregory J) (Heide, Jan B)
Hal. Awal Sebelumnya 36 37 38 39 40 Berikutnya Hal. Akhir