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Hal. Awal
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Hal. Akhir
The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty
1
(Liu, Yuping)
A Cultural Models Approach to Service Recovery
1
(Ringberg, Torsten) (Odekerken-Schroder, Gaby) (Christensen, Glenn L.)
Cents or Percent? The Effects of Promotion Framing on Price Expectations and Choice
1
(Smith, Daniel C.) (DelVecchio, Devon) (Krishnan, H. Shanker)
Can a Retail Web Site Be Social?
1
(Wang, Liz C.) (Baker, Julie) (Wagner, Judy A.) (Wakefield, Kirk)
Online Infomediaries and Price Discrimination: Evidence from the Automotive Retailing Sector
1
(Viswanathan, Siva) (Kuruzovich, Jason) (Gosain, Sanjay) (Agarwal, Ritu)
Moral Identity and Judgments of Charitable Behaviors
2
(Aquino, Karl) (Levy, Eric) (Reed, Americus., II)
Scarcity dan Identitas Konsumen dalam Mobile Gacha Game: Pendekatan Model S-O-R terhadap In-Game …
1
(Imam Salehudin (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Althea Aisya)
Incorporating Strategic Consumer Behavior into Customer Valuation
1
(Lewis, Michael)
Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context
1
(Grewal, Dhruv) (Seiders, Kathleen) (Voss, Glenn B.) (Godfrey, Andrea L.)
Consumer Behavior and Y2K
3
(Lehmann, Donald R.)
Goal Setting and Goal Striving in Consumer Behavior
3
(Bagozzi, Richard P.) (Dholakia, Utpal)
Whence Consumer Loyalty?
3
(Oliver, Richard L.)
Consumers' Processing of Persuasive Advertisements: An Integrative Framework of Persuasion Theories
3
(Meyers-Levy, Joan) (Malaviya, Prashant)
Demand Engineering Melalui Strategi Artificial Scarcity dan Hype Amplification: Studi Kasus Camp…
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(Imam Salehudin (Pembimbing/Promotor)) (Akhir Matua Harahap (Penguji)) (Muhammad Budi Prasetyo (Penguji)) (Abraham Andrew Tjahjadi)
Consumers' Search and Use of Nutrition Information: The Challenge and Promise of the Nutrition La…
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(Balasubramania, Siva K.) (Cole, Catherine)
Analisis Keterlibatan Pelanggan dalam Aplikasi Pesan-Antar Makanan Indonesia melalui Pemasaran Me…
1
(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Selina Sasmaradevi Harriman) (Adrian Achyar (Penguji))
Cognitive Lock-In and the Power Law of Practice
1
(Johnson, Eric J.) (Bellman, Steven) (Lohse, Gerald L.)
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
1
(Kumar, V.) (Reinartz, Werner J.)
Psychological Implications of Customer Participation in Co-Production
1
(Bendapudi, Neeli) (Leone, Robert P.)
The Roles of Channel-Category Associations and Geodemographics in Channel Patronage
1
(Shankar, Venkatesh) (Inman, J. Jeffrey) (Ferraro, Rosellina)
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