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Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir

Weak links and the management of reputational interdependencies

1
(Cowan, Robin) (Fauchart, Emmanuelle)

Perubahan Paradigma Administrasi PublikDalam Mendorong Perbaikan Layanan Masyarakat

1
(Simatupang, Patar) (Bake, Jamal)

Speed of replacement": modeling brand loyalty using last-move data

1
(Seetharaman, P.B.) (Che, Hai)

Do Switching costs make markets less competitive?

1
(Dube, Jean-Pierre) (Rossi, Peter E.) (Hitsch, Gunter J.)

Technology convergence: when do consumers prefer converged products to dedicated products?

1
(Han, Jin K.) (Chung, Seh Woong) (Sohn, Yong Seok)

The Effect of competitive advertising interference on sales for packaged goods

1
(Bonfrer, Andre) (Danaher, Peter J.) (Dhar, Sanjay)

Energy price shocks and the macroeconomy: the role of consumer durables

1
(Dhawan, Rajeev) (Jeske, Karsten)

The Effect of competitive advertising interference on sales for packaged goods

1
(Bonfrer, Andre) (Danaher, Peter J.) (Dhar, Sanjay)

Art infusion: the influence of visual art on the perception and evaluation of consumer products

1
(Hagtvedt, Henrik) (Patrick, Vanessa M.)

Information sales and insider trading with long-lived information

1
(Cespa, Giovanni)

National brands, local branding: conclusions and future research opportunities

1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)

Another reason academics and practitioners should communicate more

1
(Lodish, Leonard M.)

How geographic variation persists: comments on "consumer packaged goods in the United States: Nat…

1
(Kruger, Michael W.)

Consumer packaged goods in the France: national brands, local branding

1
(Mela, Carl F.) (Ataman, M. Berk) (van Heerde, Harald)

Consumer packaged goods in the United States: national brands, local branding

1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)

Executive insights: The impact of linguistic differences on international brand name standardizat…

1
(Francis, June N. P.) (Lam, Janet P. Y.)

The Context of dominance: an industry-driven framework for exploiting reputation

1
(Shamsie, Jamal)

The Dynamic effect of innovation on market structure

1
(Heerde, Harald J. Van) (Manchanda, Puneet) (Mela, Carl F.)

The Better they are, the more they give: trade promotions of consumer durables

1
(Bruce, Norris) (Desai, Preyas S.) (Staelin, Richard)

Estimating a stockkeeping-unit-level brand choice model that combines household panel data and store

1
(Chintagunta, Pradeep K.) (Dube, Jean-Pierre)
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir
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