Found 102 results for your keywords: subject="Market research"
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir

Marketing strategy: an assessment of the state of the field and outlook

1
(Jayachandran, Satish) (Varadarajan, P. Rajan)

The Value of informative priors in Bayesian inference with sparse data

1
(Lenk, Peter) (Orme, Bryan)

The Innovator's DNA

1
(Christensen, Clayton M.) (Gregersen, Hal B.) (Dter, Jeffrey H.)

Mergers that stick

1
(Kanter, Rosabeth Moss)

Why sustainability is now the key driver of innovation

1
(Prahalad, C.K.) (Nidumolu, Ram) (Rangaswami, M.R.)

On the origins of competitive advantage: strategic factor markets and heterogeneous resource comp…

1
(Adegbesan, J. Adetunji)

The Effectiveness of customized promotions in online and offline stores

1
(Wedel, Michel) (Jie Zhang)

Split questionnaire design for massive surveys

1
(Wedel, Michel) (Adiguzel, Feray)

An Integrated model of discrete choice and response time

1
(Allenby, Greg M.) (Otter, Thomas) (Zandt, Trish van)

To Innovate or imitate? entry strategy and the role of market research

1
(Ofek, Elie) (Turut, Ozge)

Winners and losers in a major price war

1
(Heerde, Harald J. Van) (Pauwels, Koen) (Gijsbrechts, Els)

Decomposing promotional effects with a dynamic structural model of flexible consumption

1
(Chan, Tat) (Narasimhan, Chakravarthi) (Zhang, Qin)

Distribution intensity and new car choice

1
(Siddarth, S.) (Bucklin, Randolph E.) (Silva-Risso, Jorge M.)

The Sure thing that flopped

1
(Zaltman, Gerald) (Zaltman, Lindsay)

As Time goes by: do cold feet follow warm intentions for really new versus incrementally new prod…

1
(Lynch, John G.) (Alexander, David L.) (Wang, Qing)

Vigilant against manipulation: the effect of regulatory focus on the use of persuasion knowledge

1
(Zhu, Rui) (Kirmani, Amna)

An Extended paradigm for measurement analysis of marketing constructs applicable to panel data

1
(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)

Models for heterogeneous variable selection

1
(Gilbride, Timothy J.) (Allenby, Greg M.) (Brazell, Jeff D.)

A Comparison of criteria to design efficient choice experiments

1
(Kessels, Roselinde) (Goos, Peter) (Vandebroek, Martina)

When does culture matter? effects of personal knowledge on the correction of culture-based judgments

1
(Aaker, Jennifer L.) (Briley, Donnel A.)
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir