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Hal. Akhir
Troublesome words
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(Bryson, Bill)
Temporal Contiguity and and Negativity Bias in the Impact of Online Word of Mouth
1
(Lurie, Nicholas H.) (Chen Zoey)
On Bramnds and World of Mouth
1
(Lovett, Mitchell J.) (Peres, Renana. Shachar, Ron.)
Decomposing the Value of Word-of-Mouth Seeding Programs: Acceleration Versus Expansion.
1
(Muller, Eitan) (Libai, Barak.) (Peres, Renana.)
Neural Correlates of Susceptibility to Group Opinions in Online Word-of Mouth Recommendations
1
(Cascio, Christopher N.) (O\'donnell, Matthew Brook) (Bayer, Joseph) (Tinner Jr, Francis J.) (Falk, Emily B.)
When to Take or Forgo New Product Exclusivity: Balancing Protection from Competition Against Word…
1
(Peres, Renana) (Christophe Van den Bulte)
The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and…
1
() (Rosario, Ana Babić) (Sotgiu, Francesca) (Valck, Kristine De) (Bijmolt, Tammo H A)
Social Influence Effects in Online Product Ratings
1
(Srinivasan, Raji) (Sridhar, Shrihari)
Targeting Revenue Leaders for a New Product
1
(Haenlein, Michael) (Libai, Barak)
The Effects of Positive and Negative Online Customer Reviews: Do Brand Strength and Category Matu…
1
(Moore, William L.) (Carson, Stephen J.) (Ho-Dac, Nga H.)
Effects of word-of-mouth versus traditional marketing: findings from an internet social networkin…
1
(Pauwels, Koen) (Bucklin, Randolph E.) (Trusov, Michael)
The Impact of marketing-induced versus word-of-mouth customer acquisition on customer equity growth
1
(Hanssens, Dominique M.) (Villanueva, Julian) (Yoo, Shijin)
Choice goal attainment and decision and consumption satisfaction
1
(Lehmann, Donald R.) (Herrmann, Andreas) (Heitmann, Mark)
Word of mouth for movies: its dynamics and impact on box pffice revenue
1
(Liu, Yong)
The Effect of word of mouth on sales: online book reviews
1
(Chevalier, Judith A.) (Mayzlin, Dina)
Building brand-width : closing the Sale on Line
1
(Zyman, Sergio) (Miller, Scott)
The anatomy of buzz: how to create word-of-mouth marketing
1
(Rosen, Emanuel)
Pengaruh negative electronic word of mouth terhadap intensi pembelian peran moderasi external cues
1
(Dr. T. Ezni Balqiah (Penguji)) (Dr. M. Gunawan Alif (Penguji)) (Dr. Rizal Edy Halim (Pembimbing/Promotor)) (Daniel Tumpal Hamonangan Aruan, Ph.D (Penguji)) (Sri Rahayu Hijrah Hati, Ph.D (Penguji)) (Prof. Dr. Adi Zakaria Afiff (Penguji)) (Dr. Asnan Furinto (CoPromotor)) (Gita Gayatri, Ph.D (CoPromotor)) (Rahmani, Shinta)
Perceived justice, post recovery satisfaction pelanggan online serta pengaruhnya terhadap behavio…
1
(Kussusanti) (Dr. Ignatius Heruwasto (Penguji)) (Dr. Tengku Ezni Balqiah (Penguji)) (Sari Wahyuni S.I.P., M.Sc., Ph.D. (Penguji)) (Sri Rahayu Hijrah Hati, Ph.D (Penguji)) (Prof. Prijono Tjiptoherijanto, Ph.D (Pembimbing/Promotor)) (Dr. Rizal Edy Halim (CoPromotor)) (Dr. Asnan Furinto (CoPromotor)) (Arnold Japutra, Ph.D (Penguji))
Pengaruh electronic word-of-mouth terhadap kekuatan merek calon presiden dalam pemilihan umum 201…
1
(Ghassani, Mayzura) (Dr. Rizal Edy halim (Penguji)) (Dr. Nurdin Sobari, SE., MM (Penguji)) (Prof. Firmanzah S.E., M.M., Ph.D (Pembimbing/Promotor))
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