Found 4120 results for your keywords: subject="arketing"
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International marketing 19th ed

2
(Cateora, Philip R.) (Gilly, Mary C.) (Graham, John L.) (Money, R Bruce)

Marketing channel strategy : an omni-channel approach 9th ed

2
(Stern, Louis W.) (Palmatier, Robert W.) (Sivadas, Eugene)

Marketing for tourism and hospitality : collaboration, technology and experiences

2
(Fyall, Alan) (Legoherel, Patrick) (Frochot, Isabelle) (Wang, Youcheng)

Marketing real people, real choices 11 ed

7
(Solomon, Michael R.) (Marshall, Greg W.) (Stuart, Elnora W.)

Analisis Penerapan Strategi Promosi Di Industri Fintech Syariah: Studi Kasus Pada PT Qazwa Mitra …

1
(Ira Iriyanty (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Muhammad Syauqi Firdaus)

Pengaruh Personalisasi Terhadap Viral Behavioural Intentions Pada Pengguna Tiktok di Indonesia : …

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(Karto Adiwijaya (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Adrian Achyar (Penguji)) (Afilia Herdiana)

How to Organize Pricing? Vertical Delegation and Horizontal Dispersion of Pricing Authority

1
(Homburg, Christian) (Jensen, Ove) (Hahn, Alexander)

Impact of "Mad Money" Stock Recommendations: Merging Financial and Marketing Perspectives

1
(Moore, William L.) (Karniouchina, Ekaterina V.) (Cooney, Kevin J.)

Regulatory Exposure of Deceptive Marketing and Its Impact on Firm Value

1
(Bharadwaj, Sundar G.) (Robertson, Diana C.) (Tipton, Martha Myslinski)

Expanding the Role of Marketing: From Customer Equity to Market Capitalization

1
(Kumar, V.) (Shah, Denish)

Marketing Strategy and Wall Street: Nailing down Marketing's Impact

1
(Rust, Roland T.) (Srivastava, Rajendra K.) (Hanssens, Dominique M.)

Consumer-Based Brand Equity and Firm Risk

1
(Rego, Lopo L.) (Morgan, Neil A.) (Billett, Matthew T.)

Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attent…

1
(Bradlow, Eric T.) (Chandon, Pierre) (Hutchinson, J. Wesley) (Young, Scott H.)

Managing Dynamics in a Customer Portfolio

1
(Homburg, Christian) (Totzek, Dirk) (Steiner, Viviana V.)

Marketing Alliances, Firm Networks, and Firm Value Creation

1
(Moorman, Christine) (Swaminathan, Vanitha)

The Role of Customer Gratitude in Relationship Marketing

1
(Palmatier, Robert W.) (Kardes, Frank R.) (Jarvis, Cheryl Burke) (Bechkoff, Jennifer R.)

American Girl and the Brand Gestalt: Closing the Loop on Sociocultural Branding Research

1
(Kozinets, Robert V.) (Sherry, John F.) (Diamond, Nina) (Muniz, Albert M.) (McGrath, Mary Ann) (Borghini, Stefania)

Cross-Category Effects of Aisle and Display Placements: A Spatial Modeling Approach and Insights

1
(Shankar, Venkatesh) (Bezawada, Ram) (Balachander, S.) (Kannan, P. K.)

Are Product Returns a Necessary Evil? Antecedents and Consequences

1
(Kumar, V) (Petersen, J. Andrew)

Marketing under Uncertainty: The Logic of an Effectual Approach

1
(Wiltbank, Robert) (Dew, Nicholas) (Read, Stuard) (Sarasvathy, Saras D.) (Song, Michael)
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