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Hal. Awal
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Hal. Akhir
Product Development Resources and the Scope of the Firm
1
(Wernerfelt, Birger)
The Impact of Acquisitions on Innovation: Poison Pill, Placebo, or Tonic?
1
(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Ellis, Mark E.)
A Marketing Perspective on Mergers and Acquisitions: How Marketing Integration Affects Postmerger…
1
(Homburg, Christian) (Bucerius, Matthias)
Benchmarking Marketing Capabilities for Sustainable Competitive Advantage
1
(Morgan, Neil A.) (Vorhies, Douglas W.)
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
1
(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)
Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Prop…
1
(Simonson, Itamar)
Decision Making and Coping of Functionally Illiterate Consumers and Some Implications for Marketi…
1
(Viswanathan, Madhubalan) (Rosa, Jose Antonio) (Harris, James Edwin)
The Influence of Avatars on Online Consumer Shopping Behavior
1
(Janiszewski, Chris) (Holzwarth, Martin) (Neumann, Marcus M.)
Creating competitive advantages through new value creation: a reverse logistics perspective
1
(Luo, Yadong) (Jayaraman. Vaidyanathan)
Friends, Businesspeople, and Relationship Roles: A Conceptual Framework and a Research Agenda
1
(Heide, Jan B.) (Wathne, Kenneth H.)
Small giants : companies that choose to be great instead of big
1
(Burlingham, Bo)
Global competition's perfect storm: why business and labor cannot solve their problems alone
1
(Rousseau, Denise M.) (Batt, Rosemary)
Employer-employee social contracts: fashioning a new compact for workers
1
(Uchitelle, Louis) (Battenberg III, J. T.) (Kochan, Thomas)
Minority entrepreneurs: more likely to try, but less likely to succeed?
1
(Sullivan, Diane M.)
The Evolution of Loyalty Intentions
1
(Johnson, Michael D.) (Herrmann, Andreas) (Huber, Frank)
Cross-Functional "Coopetition": The Simultaneous Role of Cooperation and Competition within Firms
1
(Luo, Xueming) (Slotegraaf, Rebecca J.) (Pan, Xing)
Crossover Dreams: Consumer Responses to Ethnic-Oriented Products
1
(Grier, Sonya A.) (Brumbaugh, Anne M.) (Thornton, Corliss g.)
Job Satisfaction, Job Performance, and Effort: A Reexamination Using Agency Theory
1
(Iyer, Ganesh) (Christen, Markus) (Soberman, David)
Emotional Branding and the Strategic Value of the Doppelganger Brand Image
1
(Rindfleisch, Aric) (Thompson, Craig J.) (Arsel, Zeynep)
Understanding Consumer Responses to Product Risk Information
1
(Cox, Anthony D.) (Cox, Dena) (Zimet, Gregory)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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