Found 4031 results for your keywords: subject="arketing"
Hal. Awal Sebelumnya 41 42 43 44 45 Berikutnya Hal. Akhir

The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion St…

1
(Sam K. Hui) (Inman, J. Jefrey et all)

Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Acc…

1
(Homburg, Christian) (Stierl, Marcel) (Bornermann, Torsten)

Aggressive Marketing Strategy Following Equity Offerings and Firm Value: The Role of Relative Str…

1
(Hulland, John) (Kurt, Didem)

Reexamining the Market Share?Customer Satisfaction Relationship

1
(Rego, Lopo L.) (Morgan, Neil A.) (Fornell, Claes)

Synergistic Effects of Relationship Managers' Social Networks on Sales Performance

1
(Palmatier, Robert W.) (Gonzalez, Gabriel R.) (Claro, Danny P.)

Marketing in Computer-Mediated Environments: Research Synthesis and New Directions

1
(Yadav, Manjit S.) (Pavlou, Paul A.)

Not All Fun and Games: Viral Marketing for Utilitarian Products

1
(Skiera, Bernd) (Schulze, Christian) (Sch?ler, Lisa)

Perceptions versus performance when managing extensions: new evidence about the role of fit betwe…

1
(Carter, Robert E.) (Curry, David J.)

Exploring the dynamics of antecedents to consumer-brand identification with a new brand

1
(Ahearne, Michael) (Lam, Son K.) (Mullins, Ryan) (Hayati, Babak) (Schillewaert, Niels)

Incumbents' defense strategies: a comparison of deterrence and shakeout strategy based on evoluti…

1
(Homburg, Christian) (Furst, Andreas) (Ehrmann, Thomas) (Scheinker, Eugen)

It's not easy being green: the effects of attribute tradeoffs on green product preference and choice

1
(Olson, Erik L.)

Greening" the marketing mix: do firms do it and does it pay off?

1
(Katsikeas, Constantine S.) (Leonidou, Constantinos N.)

Critical service logic: making sense of value creation and co-creation

1
(Gronroos, Christian) (Voima, Paivi)

Customer Relationship Management: Pengembangan Memakai Konsep-konsep di Pemasaran

1
(Heruwasto, I)

Regulatory exposure of deceptive marketing and its impact on firm value

1
(Bharadwaj, Sundar G.) (Robertson, Diana C.) (Tipton, Martha Myslinski)

Expanding the role of marketing: from customer equity to market capitalization

1
(Kumar, V.) (Shah, Denish)

Consumer-based brand equity and firm risk

1
(Rego, Lopo L.) (Morgan, Neil A.) (Billett, Matthew T.)

Does in-store marketing work? effects of the number and position of shelf facings on brand attent…

1
(Bradlow, Eric T.) (Chandon, Pierre) (Hutchinson, J. Wesley) (Young, Scott H.)

Does Customer satisfaction matter to investors? findings from the bond market

1
(Anderson, Eugene W.) (Mansi, Sattar A.)

The Female economy

1
(Silverstein, Michael J.) (Sayre, Kate)
Hal. Awal Sebelumnya 41 42 43 44 45 Berikutnya Hal. Akhir