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Hal. Awal Sebelumnya 41 42 43 44 45 Berikutnya Hal. Akhir

Where did all that money go? understanding how consumers allocate their consumption budget

1
(Du, Rex Y.) (Kamakura, Wagner A)

Customer equity drivers and future sales

1
(Vogel, Verena) (Evanschitzky, Heiner) (Ramaseshan, B.)

Private-label use and store loyalty

1
(Pauwels, Koen) (Ailawadi, Kusum L.) (Steenkamp, Jan-Benedict E.M.)

Eliciting preference for complex products: a web-based upgrading method

1
(Rao, Vithala R.) (Park, Young-Hoon) (Ding, Min)

Winners and losers in a major price war

1
(Heerde, Harald J. Van) (Pauwels, Koen) (Gijsbrechts, Els)

Is Firm trust essential in a trusted environment? how trust in the business context influences cu…

1
(Grayson, Kent) (Johnson, Devon) (Chen, Der-Fa Robert)

The Temporal and spatial dimensions of price search: insights from matching household survey and …

1
(Talukdar, Debabrata) (Sudhir, K.) (Gauri, Dinesh K.)

A Conjoint approach to multipart pricing

1
(Jedidi, Kamel) (Kohli, Rajeev) (Iyengar, Raghuram)

Incorporating subjective characteristics in product design and evaluations

1
(Ratchford, Brian T.) (Luo, Lan) (Kannan, P.K.)

Can Trade-ins hurt you? exploring the effect of a trade-in on consumers' willingness to pay for a…

1
(Zhu, Rui) (Dasgupta, Srabana) (Chen, Xinlei)

Choice construction versus preference construction: the instability of preferences learned in con…

1
(Amir, On) (Levav, Jonathan)

The Prominence effect in Shanghai apartment prices

1
(Dube, Jean-Pierre) (Zhang, Yan) (Hsee, Christopher K.)

Incomplete intertemporal consumption smoothing and incomplete risk sharing

1
(Asdrubali, Pierfederico) (Kim, Soyoung)

Decomposing promotional effects with a dynamic structural model of flexible consumption

1
(Chan, Tat) (Narasimhan, Chakravarthi) (Zhang, Qin)

Distribution intensity and new car choice

1
(Siddarth, S.) (Bucklin, Randolph E.) (Silva-Risso, Jorge M.)

Anytime versus only: mind-sets moderate the effect of expansive versus restrictive frames on prom…

1
(Patrick, Vanessa M.) (Cheema, Amar)

When 2 + 2 Is not the same as 1 + 3: variations in price sensitivity across components of partiti…

1
(Hamilton, Rebecca W.) (Srivastava, Joydeep)

Attentional contrast during sequential judgments: a source of the number-of-levels effect

1
(Cooke, Alan D.J.) (Janiszewski, Chris) (Wilde, Els De)

Listening to strangers: whose responses are valuable, how valuable are they, and why?

1
(MacInnis, Deborah J.) (Weiss, Allen M.) (Lurie, Nicholas H.)

Gender jeopardy in financial risk taking

1
(Mittal, Vikas) (He, Xin) (Inman, Jeffrey)
Hal. Awal Sebelumnya 41 42 43 44 45 Berikutnya Hal. Akhir
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