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The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
1
(Kumar, V.) (Reinartz, Werner J.)
Customer Satisfaction and Shareholder Value
1
(Fornell, Claes) (Anderson, Eugene W.) (Mazvancheryl, Sanal K.)
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
1
(Pauwels, Koen) (Silva-Risso, Jorge) (Srinivasan, Shuba) (Hanssens, Dominique M.)
Metrics for Making Marketing Matter
1
(Lehmann, Donald R.)
Do lucrative executive pensions make management more conservative?
1
(Prasad, Rose M.)
Do CEOs worry about being fired when making investment decisions?
1
(Zhang, Ran) (Largay III, James A.)
the Product innovation process: are managing information flows and cross-functional collaboration…
1
(Wells, Rebecca M. J.)
The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions
1
(Monroe, Kent B.) (Xia, Lan) (Cox, Jennifer L.)
Building and Sustaining Buyer-Seller Relationships in Mature Industrial Markets
1
(Rangan, V. Kasturi) (Narayandas, Das)
America's Silicon Rush: Deteksi Bubble Spekulatif pada Saham Semikonduktor Amerika Serikat dan Pe…
1
(Buddi Wibowo (Pembimbing/Promotor)) (Viverita (Penguji)) (Shalahuddin Haikal (Penguji)) (Jennifer Maydeline)
Rain, snow, and sleet are just different types of precipitation.
1
(DeNisi, Angelo S.)
Rain man or pied piper? Moving business schools beyond media rankings with mass customization and…
1
(Glick, William H.)
Analisis Pengaruh Openness to Change dan Compatibility Terhadap Niat Pembelian Konsumen Online Tr…
1
(Sri Daryanti (Pembimbing/Promotor)) (Sumiyarto (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Karensza Audira)
Consumer Response to Retailers' Use of Partially Comparative Pricing
1
(Miniard, Paul W.) (Manning, Kenneth C.) (Barone, Michael J.)
Hubungan Antara Risiko Geopolitik Dan Struktur Modal Dengan Gender Komisaris Sebagai Moderator: S…
1
(Karina Wulandari (Pembimbing/Promotor)) (Zuliani Dalimunte (Penguji)) (Maria Ulpah (Penguji)) (Vasya Wafaristya)
Actualizing Innovation Effort: The Impact of Market Knowledge Diffusion in a Dynamic System of Co…
1
(Marinova, Detelina)
Market Orientation, Creativity, and New Product Performance in High-Technology Firms
1
(Workman, John P.) (Im, Subin)
the Rain man cometh--again.
1
(Zemsky, Robert)
The Roles of Channel-Category Associations and Geodemographics in Channel Patronage
1
(Shankar, Venkatesh) (Inman, J. Jeffrey) (Ferraro, Rosellina)
Attention Capture and Transfer in Advertising: Brand, Pictorial, and Text-Size Effects
1
(Wedel, Michel) (Pieters, Rik)
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PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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