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Hal. Awal
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Hal. Akhir
The Greening of Petrobras
1
(Azevedo, Jose Sergio Gabrielli)
Big losses in ecosystem niches: how core firm decisions drive complementary product shakeouts
1
(Pierce, Lamar)
Distribution network redesign for marketing competitiveness
1
(Tadikamalla, Pandu) (Mittal, Vikas) (Shang, Jennifer) (Yildirim, Tuba Pinar) (Brown, Lawrence H.)
The Role of leaders in internal marketing
1
(Ahearne, Michael) (Dick, Rolf Van) (Wieseke, Jan) (Lam, Son K.)
Demarketing, minorities, and national attachment
1
(Grinstein, Amir) (Nisan, Udi)
Understanding the marketing department's influence within the firm
1
(Verhoef, Peter C.) (Leeflang, Peter S.H.)
The Role of hubs in the adoption process
1
(Lehmann, Donald R.) (Goldenberg, Jacob) (Han, Sangman) (Jae Weon Hong)
Trade-off aversion as an explanation for the attraction effect: a functional magnetic resonance i…
1
(Rao, Akshay R.) (Hedgcock, William)
Financial value of brands in mergers and acquisitions: Is value in the eye of the beholder?
1
(Srivastava, Rajendra K.) (Bharadwaj, Sundar G.) (Bahadir, S. Cem)
Individual team incentives and managing competitive balance in sports leagues: an empirical analy…
1
(Lewis, Michael)
Choice construction versus preference construction: the instability of preferences learned in con…
1
(Amir, On) (Levav, Jonathan)
Configurations of marketing and sales: a taxonomy
1
(Homburg, Christian) (Jensen, Ove) (Krohmer, Harley)
Trust at different organizational levels
1
(Palmatier, Robert W.) (Fang, Eric) (Scheer, Lisa K.) (Li, Ning)
When Marketing strategy first meets Wall Street: marketing spendings and firms' initial public of…
1
(Luo, Xueming)
Choice construction versus preference construction: the instability of preferences learned in con…
1
(Amir, On) (Levav, Jonathan)
The Long-term stock market valuation of customer satisfaction
1
(Keiningham, Timothy L.) (Cooil, Bruce) (Aksoy, Lerzan) (Groening, Christopher) (Yalcin, Atakan)
Interfirm relational drivers of customer value
1
(Palmatier, Robert W.)
Satisfaction, complaint, and the stock value gap
1
(Homburg, Christian) (Luo, Xueming)
When does Guanxi matter? issues of capitalization and Its dark sides
1
(Tse, David K.) (Gu, Flora F.)
The Relative impact of marketing, research-and-development, and operations capabilities on firm p…
1
(Jayachandran, Satish) (Krasnikov, Alexander)
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B. Penunjang
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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