Found 1182 results for your keywords: subject="Brand"
Hal. Awal Sebelumnya 46 47 48 49 50 Berikutnya Hal. Akhir

Identifying brand image dimensionality and measuring the degree of brand globalization: a cross-n…

1
(Hsieh, Ming H.)

Analisis pengaruh value equity, brand equity dan relationship equity terhadap customer lifetime v…

1
(Dr. Tengku Ezni Balqiah (Pembimbing/Promotor)) (Dr. Ignatius Heruwasto (Penguji)) (Prof. Dr. Sofjan Assauri (Penguji)) (Anggraeni, Birawani)

Technology as an enabler of the global branding of retail financial services

1
(Wright, April)

Performance of store brands: a cross-country analysis of consumer store-brand preferences, percep…

1
(Zhao, Ying) (Erdem, Tulin) (Valenzuela, Ana)

International brand-name standardization/adaptation: antecedents and consequences

1
(Zinkhan, George M.) (Alashban, Aref A.) (Hayes, Linda A.) (Balazs, Anne L.)

Pengaruh strategi Brand Extension dalam mereduksi Negatif Reciprocity Effect terhadap Parent Brand

1
(Afiff, Adi Zakaria)

A Discrete-continuous model for multicategory purchase behavior of household

1
(Chintagunta, Pradeep K.) (Song, Inseong)

Estimating disaggregate models using aggregate data through augmentation of individual choice

1
(Chen, Yuxin) (Yang, Sha)

Faktor-faktor yang mempengaruhi kepuasan konsumen pada brand page

1
(Dr. Ignatius Heruwasto (Penguji)) (Dr. Tengku Ezni Balqiah (Penguji)) (Daniel Tumpal H. Aruan, S.Si., M.S.M., Ph.D (Pembimbing/Promotor)) (Hardianto, Ferdiansyah)

Strategic brand management: building, measuring, and managing brand equity

1
(Keller, Kevin Lane)

Pengaruh konsistensi brand specific associations dan strategi brand extension dalam memenagkan ev…

1
(Afiff, Adi Zakaria)

Pengaruh brand image positif partai politik terhadap sikap positif dan intensi memilih

1
(Pangaribuan, Yerri Gohi) (Dr. Bambang Wiharto (Penguji)) (Dr. Ignatius Heruwasto (Penguji)) (Dr. Firmanzah (Pembimbing/Promotor))

Direct association model versus least mean square model: A study of Brand and Quality association…

1
(Dr. Rhenald Kasali (Penguji)) (Dr. Albert Widjaja (Penguji)) (Prof. Dr. Martani Huseini (Penguji)) (Prof. Dr. Teddy Pawitra (CoPromotor)) (Dr. Harry Susianto (CoPromotor)) (Prof. Dr. Wagiono Ismangil (Pembimbing/Promotor)) (Kwee, Cendrawasih Lien) (Dr. Bernadette Setiadi (Penguji))

Is 75% of the Sales promotion bump due to brand switching? no, only 33% is

1
(Heerde, Harald J. Van) (Gupta, Sachin) (Wittink, Dick R.)

Peran mekanisme agensi, kepercayaan dan Komitmen dalam Membangun nilai dan loyalitas pelanggan: P…

1
(Wiharto, Bambang) (Dr. Rhenald Kasali (Penguji)) (Prof. Dr. Teddy Pawitra (CoPromotor)) (Prof. Dr. I Gusti Ngurah Agung (CoPromotor)) (Dr. John Situmeang (Penguji)) (Dr. Harnanto Sigit (Penguji)) (Prof. Dr. Wagiono Ismangil (Pembimbing/Promotor)) (Prof. Dr. Martani Husaeni (Penguji))

The Financial value impact of perceptual brand attributes

1
(Mizik, Natalie) (Jacobson, Robert)

Analisis efektivitas iklan komparatif: industri minuman dalam botol

1
(Yusuf, M. Anisaa) (Afifi, Adi Zakaria)

Pengaruh Strategy Product Placement dan Peran Penting Brand Liking pada Peningkatan Brand Attitud…

1
(Afiff, Adi Zakaria) (Priyono, Nino)

The Reciprocal effects of brand equity and trivial attributes

1
(Broniarczyk, Susan M.) (Gershoff, Andrew D.)

A Dynamic choice map approach to modeling attribute-level varied behavior among stockkeeping units

1
(Inman, J. Jeffrey) (Park, Joonwook) (Sinha, Ashish)
Hal. Awal Sebelumnya 46 47 48 49 50 Berikutnya Hal. Akhir