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Hal. Awal
Sebelumnya
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5
Berikutnya
Hal. Akhir
The Female economy
1
(Silverstein, Michael J.) (Sayre, Kate)
Creating Value In An Economic Crisis
1
(Clinton, Bill)
Preventing digital music piracy: the carrot or the stick?
1
(Sinha, Rajiv K.) (Mandel, Naomi)
Hourly payment and volunteering: the effect of organizational practices on decisions about time use
1
(Pfeffer, Jeffrey) (DeVoe, Sanford E.)
Consumer negative voice and firm-idiosyncratic stock returns
1
(Luo, Xueming)
Just give me another change: the strategies for brand recovery from a bad first impression
1
(Chattopadhyay, Amitava) (Muthukrishnan, A.V.)
The Influence of incidental affect on consumers' food intake
1
(Inman, J. Jeffrey) (Wansink, Brian) (Garg, Nitika)
Does Loving a brand mean loving its products? the role of brand-elicited affect in brand extensio…
1
(Yeung, Catherine W.M.) (Wyer, Robert S.)
The impact of cognitive intertia on postconsumption evaluation processes
1
(Mattila, Anna S.)
Effects of loyalty programs on value perception, program loyalty, and brand loyalty
1
(Yi, Youjae) (Jeon, Hoseong)
The Effect of corporate social responsibility on customer donations to corporate-supported nonpro…
1
(Lichtenstein, Donald R.) (Drumwright, Minette E.) (Braig, Bridgette M.)
The Reciprocal effects of brand equity and trivial attributes
1
(Broniarczyk, Susan M.) (Gershoff, Andrew D.)
The Timing of repeat purchases of consumer durable goods: the role of functional bases of consume…
1
(Grewal, Rajdeep) (Mehta, Raj) (Kardes, Frank R.)
Waiting for the web: how screen color affects time perception
1
(Sengupta, Jaideep) (Gorn, Gerald J.) (Chattopadhyay, Amitava) (Tripathi, Shashank)
When corporate image affects product evaluations: the moderating role of perceived risk
1
(Batra, Rajeev) (Gurhan-Canli, Zeynep)
The Effect of conceptual and perceptual fluency on brand evaluation
1
(Lee, Angela Y) (Labroo, Aparna)
Sticky priors: the perseverance of identity effects on judgment
1
(Bolton, Lisa E.) (Reed II, Americus)
Marketing mass-customized products: striking a balance between utility and complexity
1
(Dellaert, Benedict G.C.) (Stremersch, Stefan)
Brand counterextensions: the impact of brand extension success versus failure
1
(Kumar, Piyush)
How do intentions affect loss aversion?
1
(Novemsky, Nathan) (Kahneman)
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ADB Repository
Artikel Jurnal
B. Penunjang
B. Wajib
Cases Harvard
Data Ekonomi & Bisnis
Disertasi
eBook
Laporan Penelitian
Majalah
Non Buku
Pidato Guru Besar
Skripsi
Studi Kasus FEB UI
Tesis
Video
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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