Found 195 results for your keywords: subject="Brand loyalty"
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Pengaruh Pemasaran Sensorik dan Brand Experience terhadap Brand Loyalty pada Industri Jam Tangan …

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(T. Ezni Balqiah (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Yeshika Alversia (Penguji)) (Axton Trixie Chandra)

The Implication of Temporary “Pop-up” Retail on Consumer Reaction through the Mediating Roles…

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(Ira Iriyanty (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Arga Hananto (Penguji)) (Kalisha Nea Putri)

Pengaruh User-Brand Involvement dalam Membangun Brand Loyalty Generasi Z dalam Aplikasi Spotify d…

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(Akhir Matua Harahap (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Ulian Taurin Malik (Penguji)) (Ravi Ardiantara Ramadan)

Analisis Faktor Yang Mempengaruhi Customer Brand Loyalty Pada National Brand Dan Private Brand Da…

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(Hapsari Setyowardhani (Pembimbing/Promotor)) (Rambat Lupiyoadi (Penguji)) (Aswin Dewanto Hadisumarto (Penguji)) (Arya Fattah Muhammad)

Analisis Pengaruh Elemen-Elemen Gamification terhadap Brand Loyalty dimediasi Customer Engagement…

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(Sumiyarto (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Atika Choirunnissa)

Faktor-Faktor Yang Mendorong Peningkatan Loyalitas Merek Kosmetik Lokal: Studi Pada Gen Z Di Indo…

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Dita Sari Suwandi)

Effect of Perceived Personalization and Self-Expressive Brand toward Perceived Quality and Brand …

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Indrabrata, Adhiwira)

Anteseden dan Konsekuensi Customer Engagement dalam Konteks Media Sosial: Studi Kegiatan Pemasara…

1
(Gita Gayatri (Pembimbing/Promotor)) (Daniel Tumpal H. Aruan (Penguji)) (Indira Alima Pradipta) (Elevita Yulianti (Penguji))

Analisis Pengaruh Interaktivitas Komunitas Merek Otomotif di Media Sosial terhadap Kesetiaan Pela…

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Puspita Pratama Novianti)

Pengaruh Intensi Adopsi Gamification pada Brand Awareness dan Brand Loyalty Industri Pariwisata I…

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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Joseph Julian Aslan)

Analisis Pengaruh Idol Worship terhadap Brand Loyalty Konsumen Penggemar Kpop Idol di Indonesia

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(Elevita Yuliati (Pembimbing/Promotor)) (Sumiyarto (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Magdalena Christianti)

Speed of replacement": modeling brand loyalty using last-move data

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(Seetharaman, P.B.) (Che, Hai)

Are Women more loyal customers than men? gender differences in loyalty to firms and individual se…

1
(Bijmolt, Tammo H.A.) (Melnyk, Valentyna) (Osselaer, Stijn M.J. van)

Getting brand communities right

1
(Fournier, Susan) (Lee, Lara)

Peran kepercayaan pada merek dan kepuasan dalam menjelaskan loyalitas pada merek (studi empirik p…

1
(Setyawan, Anton A.)

An Extended paradigm for measurement analysis of marketing constructs applicable to panel data

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(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)

Effects of loyalty programs on value perception, program loyalty, and brand loyalty

1
(Yi, Youjae) (Jeon, Hoseong)

Consumer switching costs: a typology, antecedents, and consequences

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(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)

Is 75% of the Sales promotion bump due to brand switching? no, only 33% is

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(Heerde, Harald J. Van) (Gupta, Sachin) (Wittink, Dick R.)

Measuring the impact of promotions on brand switching when consumers are forward looking

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(Sun, Baohong) (Neslin, Scott A.) (Srinivasan, Kannan)
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