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Is Firm trust essential in a trusted environment? how trust in the business context influences
1
(Grayson, Kent) (Johnson, Devon) (Chen, Der-Fa Robert)
Critical incidents and the impact of satisfaction on customer share
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(Verhoef, Peter C.) (Doorn, Jenny van)
The Right way to manage unprofitable customers
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(Mittal, Vikas) (Murshed, Feisal) (Sarkees, Matthew)
The Customers' revenge
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(Ariely, Dan)
Optimal marketing strategies for a customer data intermedia
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(Sudhir, K.) (Pancras, Joseph)
Optimal customer relationship management using Bayesian decision theory: an application for custo…
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(Kumar, V.) (Venkatesan, Rajkumar) (Bohling, Timothy)
A Consumer perspective on value creation
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(Priem, Richard L.)
Rethinking customer solutions: from product bundles to relational processes
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(Tuli, Kapil R.) (Kohli, Ajay K.) (Bharadwaj, Sundar G.)
Building brand community
1
(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)
Dynamic customer relationship management: incorporating future considerations into the service re…
1
(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)
Making sales technology effective
1
(Perreault, William D.) (Hunter, Gary K.)
Friends, businesspeople, and relationship roles: a conceptual framework and a research agenda
1
(Heide, Jan B.) (Wathne, Kenneth H.)
Are All smiles created equal? how emotional contagion and emotional labor affect service relation…
1
(Hennig-Thurau, Thorsten) (Groth, Markus) (Paul, Michael) (Gremler,Gremler, Dwayne D.)
Customizing complex products: when should the vendor take control?
1
(Ghosh, Mrinal) (Stremersch, Stefan) (Dutta, Shantanu)
Executive insights: building successful export business relationships: a behavioral perspective
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(Katsikeas) (Leonidou, Leonidas C.) (S., Constantine) (Hadjimarcou, John)
Service failure and recovery: the impact of relationship factors on customer satisfaction
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(Ganesan, Shankar) (Hess, Ronald L.) (Klein, Noreen M.)
Consumer switching costs: a typology, antecedents, and consequences
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(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)
Investigating industry context effects in consumer-firm relationships: preliminary results from a…
1
(Singh, Jagdip) (Nijssen, Edwin)
A Customer lifetime value framework for customer selection and resource allocation strategy
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(Kumar, V.) (Venkatesan, Rajkumar)
The impact of customer relationship characteristics on profitable lifetime duration
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(Kumar, V.) (Reinartz, Werner J.)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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