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Hal. Akhir
The Influence of Sports Celebrity Personality of Roger Federer towards Consumer Purchase Intentio…
1
(Ira Iriyanty (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Muhammad Bayu Kusuma)
Analisis Pengaruh Elemen Social Media Marketing Terhadap Kesediaan Membayar Harga Premium Pada Pl…
1
(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Rambat Lupiyoadi (Penguji)) (Boaz Agra Hosea Hutapea)
Pengaruh Social Media Marketing Elements Terhadap Consumer-Brand Engagement dan Brand Knowledge p…
1
(Ira Iriyanty (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Tengku Ezni Balqiah (Penguji)) (Bintang Pramudya Sentanu)
Pengaruh Event MotoGP dan World Superbike (WSBK) Mandalika Dalam Membentuk Loyalitas Destinasi Wi…
1
(Nurdin Sobari (Pembimbing/Promotor)) (Adi Zakaria Afiff (Penguji)) (Dwi Widiastri (Penguji)) (Muhammad Fajri Ilham Rusdianda)
Pengaruh Character Image Terhadap Word-of-Mouth Melalui Top Up Genesis Crystal pada Game Genshin …
1
(Imam Salehudin (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Kevin Reynaldo) (Ulian Taurin Malik (Penguji))
Conspicuous online consumption on Millenial And Z Generation In Indonesia
1
(Nurdin Sobari (Pembimbing/Promotor)) (T. Ezni Balqiah (Penguji)) (Gita Gayatri (Penguji)) (Dennis T.)
Pengaruh Corporate Image terhadap Organizational Attractiveness dengan Peran Mediasi Employer Ima…
1
(Aryana Satrya (Pembimbing/Promotor)) (Muthia Pramesti (Penguji)) (Yanki Hartijasti (Penguji)) (Alifia Puspita Zahra)
Pengaruh Kredibilitas dan Kuantitas Electronic Word of Mouth (E-WOM) terhadap Intensi Pembelian O…
1
(Elevita Yuliati (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Sabrina Nur Zatadini)
Faktor yang Mempengaruhi Repurchase Intention Pada Kosmetik Korea Selatan yang Belum Bersertifika…
1
(Liyu Adhi Kasari Sulung (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Sri Daryanti (Penguji)) (Fethin Damayanti)
Pengaruh citra celebrity endoser pada brand image terhadap purchase decision : studi kasus endose…
1
(Nurdin Sobari (Pembimbing/Promotor)) (Mohamad Renaldo Erco)
Marketing aesthetics: the strategic management of brands, identity and image
2
(Schmitt, Bernd)
Fame & Fortune How Successful Companies build winning reputations
3
(Fombrun, Charles J.)
Intensi Penggunaan Layanan Last-Mile Drone Delivery oleh Konsumen Daring di Indonesia
1
(Arviansyah (Pembimbing/Promotor)) (Nurmala (Penguji)) (Nawangsari Aisya Azzahra) (Fajar Ayu Pinagara (Penguji))
Corporate reputation: what do consumers really care about?
1
(Page, Graham) (Fearn, Helen)
The Power of effective response and cognitive structure in product-trial attitude formation
1
(Kim, Jooyoung) (Morris, Jon D.)
The Effects of provocation in the form of mild erotica on attitude the ad and corporate image
1
(Pope, Nigel K. L1) (Voges, KEvin E.) (Brown, Mark R.)
The Impact of Dynamic Presentation Format on Consumer Preferences for Hedonic Products and Services
1
(Grewal, Dhruv) (Roggeveen, Anne L) (Townsend, Claudia) (Krishnan, R)
The effect of electronic word of mouth, message source credibility, information quality on brand …
1
(Iqbal, Muhammad) (Atika) (Kusumawati, Andriani)
How Images of Other Consumers Influence Subsequent Taste Perceptions
1
(Poor, Morgan) (Duhanchek, Adam et all)
Low Prices Are Just the Beginning: Price Image in Retail Management
1
(Chernev, Alexander) (Hamilton, Ryan)
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