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subject="Market strategy"
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Hal. Awal
Sebelumnya
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Optimal marketing strategies for a customer data intermedia
1
(Sudhir, K.) (Pancras, Joseph)
The Institutional yes
1
(Bezos, Jeff)
Mad about plaid
1
(Kirby, Julia)
Mapping your competitive position
1
(D\'Aveni, Richard)
Creating competitive advantages through new value creation: a reverse logistics perspective
1
(Luo, Yadong) (Jayaraman. Vaidyanathan)
The Effects of ingredient branding strategies on host brand extendibility
1
(Keller, Kevin Lane) (Desai, Kalpesh Kaushik)
Time-varying effects of chronic hedonic goals on impulsive behavior
1
(Menon, Geeta) (Ramanathan, Suresh)
Working with rivals: the impact of competitor alliances on financial performance
1
(Rindfleisch, Aric) (Tse, David K.) (Luo, Xueming)
Competitive pricing on information: a longitudinal experiment
1
(Sarvary, Miklos) (Christen, Markus)
Assessing the economic value of distribution channels: an application to the personal computer in…
1
(Chintagunta, Pradeep K.) (Vilcassim, Naufel J.) (Chu, Junhong)
Another reason academics and practitioners should communicate more
1
(Lodish, Leonard M.)
How geographic variation persists: comments on "consumer packaged goods in the United States: Nat…
1
(Kruger, Michael W.)
Executive insights: building successful export business relationships: a behavioral perspective
1
(Katsikeas) (Leonidou, Leonidas C.) (S., Constantine) (Hadjimarcou, John)
Multiple channel strategies in the European personal computer industry
1
(Gabrielsson, Mika) (Kirpalani, V.H., Manek) (Loustarinen, Reijo)
International brand-name standardization/adaptation: antecedents and consequences
1
(Zinkhan, George M.) (Alashban, Aref A.) (Hayes, Linda A.) (Balazs, Anne L.)
The perennial issue of adaptation or standardization of international marketing communication: or…
1
(Solberg, Carl Arthur)
Governance value analysis and marketing strategy
1
(Ghosh, Mrinal) (John, George)
Research as innovation: rewards, perils, and guideposts for research and reviews in marketing
1
(Chandy, Rajesh K.)
New product launch strategy for network effects products
1
(Lee, Yikuan) (O\'Connor, Gina Colarelli)
Market-focused strategic flexibility: conceptual advances and an integrative model
1
(Grohmann, Bianca) (Johnson, Jean L.) (Lee, Ruby Pui-Wan) (Saini, Amit)
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