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Pengaruh Pengungkapan Iklan pada Kredibilitas Influencer terhadap Niat Beli Konsumen pada Konten …

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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Triza Mudita (Penguji)) (Nanda Aulia Rachman)

Pengaruh Persepsi Pengguna (Karyawan) & Manajemen Risiko terhadap Kontinuitas Penggunaan AI (Sist…

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(Arviansyah (Pembimbing/Promotor)) (Jonathan Nahum Marpaung (Penguji)) (RR Ratih Dyah Kusumastuti (Penguji)) (Aditya Pranata Ganda Dimulya)

Strategi Customer Retention Melalui Prediksi Churn Pelanggan Layanan Purna Jual Kendaraan Roda Em…

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(Athor Subroto (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Jonathan Nahum Marpaung (Penguji)) (Bella Puspa Dewani)

Faktor Sosial Media Marketing, Access to Money, Persepsi Perilaku, Persepsi Harga, dan Persepsi P…

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(Rizal Edy Halim (Pembimbing/Promotor)) (Triza Mudita (Penguji)) (Ignatius Heruwasto (Penguji)) (Naufal Afiqusholih Aprinuryanto)

Pengaruh Influencer's Attributes dan Folllower's Emotions terhadap Transfer of Emotional Attachme…

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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Triza Mudita (Penguji)) (Florean Haya Soraya Azalia Erda)

Pengaruh dari Green Marketing Mix, Green Customer Value, Attitude, dan Subjective Norm terhadap M…

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(T. Ezni Balqiah (Pembimbing/Promotor)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Elsha Prastiwi)

Central Asia regional economic cooperation program climate change action plan 2025–2027

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(ADB)

Analisis Pengaruh End-User Computing Satisfaction dan Public Service Motivation terhadap Job Perf…

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(Riani Rachmawati (Pembimbing/Promotor)) (Muthia Pramesti (Penguji)) (Mone Stepanus Andrias (Penguji)) (Adiyat Basnur)

Pengaruh Construal Level dan Spatial Distance pada Iklan Destinasi Wisata terhadap Destination Im…

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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Imam Salehudin (Penguji)) (Fahmi Ihza Rinaldy)

Pengaruh Content Appeal, Vividness, dan Interactivitiy terhadap Word-Of-Mouth dan Consumer Loyalt…

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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Gita Gayatri (Penguji)) (Alya Hadijah Stephanie)

Pengaruh Perceived Social Media Marketing Activities (SMMAs) terhadap Purchase Intentions, Brand …

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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Imam Salehudin (Penguji)) (Alfikri Oktavian Yudhistira)

Good and Guilt-Free: The Role of Self-Accountability in Influencing Preferences for Products with…

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(White, Katherine) (Peloza, John) (Jingzhi Shang)

More Than Words: The Influence of Affective Content and Linguistic Style Matches in Online Review…

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(Ludwig, Stephan) (Ko de Ruyter) (Friedman, Mike) (Bruggen, Elisabeth C) (Wetzels, Martin) (Pfann, Gerard)

Defining, Measuring, and Managing Business Reference Value

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(Kumar, V) (Petersen, J Andrew) (Leone, Robert P)

The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads

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(Lilien, Gary L) (Grewal, Rajdeep) (Sabnis, Gaurav) (Chatterjee, Sharmila C)

What Is Special About Marketing Organic Products? How Organic Assortment, Price, and Promotions D…

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(Pauwels, Koen) (Bezaweda, Ram)

Why Do Customers Get More Than They Need? How Organizational Culture Shapes Product Capability De…

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(Lukas, Bryan A) (Whitwell, Gregory J) (Heide, Jan B)

What Drives Managerial Use of Marketing and Financial Metrics and Does Metric Use Affect Performa…

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(Currim, Imran S.) (Mintz, Ofer)

The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion St…

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(Inman, J. Jeffrey) (Sam K. Hui) (Huang, Yanliu) (Suher, Jacob)

Are Multichannel Customers Really More Valuable? The Moderating Role of Product Category Characte…

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(Shankar, Venkatesh) (Kushwaha, Tarun)
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