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Hal. Awal Sebelumnya 46 47 48 49 50 Berikutnya Hal. Akhir

Market Orientation, Creativity, and New Product Performance in High-Technology Firms

1
(Workman, John P.) (Im, Subin)

When Is a Preannounced New Product Likely to Be Delayed?

1
(Wu, Yuhong) (Balasubramanian, Sridhar) (Mahajan, Vijay)

the Rain man cometh--again.

1
(Zemsky, Robert)

Portfolios of Interfirm Agreements in Technology-Intensive Markets: Consequences for Innovation a…

1
(Wuyts, Stefan) (Dutta, Shantanu)

The Roles of Channel-Category Associations and Geodemographics in Channel Patronage

1
(Shankar, Venkatesh) (Inman, J. Jeffrey) (Ferraro, Rosellina)

Attention Capture and Transfer in Advertising: Brand, Pictorial, and Text-Size Effects

1
(Wedel, Michel) (Pieters, Rik)

Internal Benefits of Service-Worker Customer Orientation: Job Satisfaction, Commitment, and Organ…

1
(Mowen, John C.) (Brown, Tom J.) (Donavan, D. Todd)

Return on Marketing: Using Customer Equity to Focus Marketing Strategy

1
(Zeithaml, Valarie A.) (Lemon, Katherine N.) (Rust, Roland T.)

Antecedents of Export Venture Performance: A Theoretical Model and Empirical Assessment

1
(Morgan, Neil A.) (Katsikeas, Constantine S.) (Kaleka, Anna)

Invited Commentaries on "Evolving to a New Dominant Logic for Marketing"

1
(Day, George S.) (Prahalad, C. K.) (Deighton, John) (Bolton, Ruth N. (ed.)) (Hunt, Shelby D.) (Gummesson, Evert) (Rust, Roland T.) (Narayandas, Das) (Shugan, Steven M.)

Pengaruh Video Content Availability Terhadap Word-of-Mouth Intention Platform Over-the-Top (OTT) …

1
(Rambat Lupiyoadi (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Nissa Ghulma Ratnasari (Penguji)) (Aisha Alya Ardhany)

Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships

1
(Johnson, Michael D.) (Selnes, Fred)

Pengaruh Information Quality dalam User-Generated Content (UGC) terhadap Behavioral Intention t…

1
(Nissa Ghulma Ratnasari (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Sri Daryanti (Penguji)) (Muhammad Cyril Hadrian)

Evolving to a New Dominant Logic for Marketing

1
(Lusch, Robert F.) (Vargo, Stephen L.)

the Bureaucratic logic of entrepreneurial firms: providing opportunity for women or just window d…

1
(Matherne, Brett P.)

Are leadership positions with high turnover rates "haunted"?

1
(Sidle, Stuart D.)

Pain or gain: is there a bright side to juggling work and family roles?

1
(Sidle, Stuart D.)

Profitable business models and market creation in the context of deep poverty: a strategic view

1
(Seelos, Christian) (Mair, Johanna)

Viewing diversity through different lenses: avoiding a few blind spots

1
(Bell, Myrtle P.) (Berry, Daphne P.)

Making the difference: applying a logic of diversity

1
(Page, Scott E.)
Hal. Awal Sebelumnya 46 47 48 49 50 Berikutnya Hal. Akhir