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Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir

Product contagion: changing consumer evaluations through physical contract with "disgusting" prod…

1
(Morales, Andrea C.) (Fitzsimons, Gavan J.)

Just give me another change: the strategies for brand recovery from a bad first impression

1
(Chattopadhyay, Amitava) (Muthukrishnan, A.V.)

Choice goal attainment and decision and consumption satisfaction

1
(Lehmann, Donald R.) (Herrmann, Andreas) (Heitmann, Mark)

Adoption of new and really new products: the effects of self-regulation systems and risk salience

1
(Posavac, Steven S.) (Herzenstein, Michal) (Brakus, J. Josko)

Consumer trust, value, and loyalty in relational exchanges

1
(Singh, Jagdip) (Sirdeshmukh, Deepak) (Sabol, Barry)

Network effects and competition: an empirical analysis of the home video game industry

1
(Shankar, Venkatesh) (Bayus, Barry L.)

The Influence of incidental affect on consumers' food intake

1
(Inman, J. Jeffrey) (Wansink, Brian) (Garg, Nitika)

Moral identity and judgements of charitable behaviors

1
(Reed, Americus) (Aquino, Karl) (Levy, Eric)

Human brands: investigating antecedents to consumers' strong attachment to celebrities

1
(Thomson, Matthew)

From fear to loathing? how emotion influences the evaluation and early use of innovations

1
(Wood, Stacy L.) (Moreau, C. Page)

Scent and sensibility: when do (in) congruent ambient scents influence product evaluations?

1
(Bosmans, Anick)

Salesperson adaptive selling behavior and customer orientation: a meta-analysis

1
(Franke, George R.) (Park, Jeong-Eun)

The Neglect of prescreening information

1
(Chakravarti, Amitav) (Janiszewski, Chris) (Ulkumen, Gulden)

Deferring versus expenditing consumption: the effect of outcome concreteness on sensitivity to ti…

1
(Malkoc, Selin A.) (Zauberman, Gal)

Can "low-fat" nutrition labels lead to obesity?

1
(Chandon, Pierre) (Wansink, Brian)

Forward-looking bidding in online auctions

1
(Zeithammer, Robert)

A Hierarchical bayes error correction model to explain dynamic effects of price changes

1
(Franses, Philip Hans) (Fok, Dennis) (Horvath, Csilla) (Paap, Richard)

An Extended paradigm for measurement analysis of marketing constructs applicable to panel data

1
(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)

When does culture matter? effects of personal knowledge on the correction of culture-based judgments

1
(Aaker, Jennifer L.) (Briley, Donnel A.)

Is Happiness shared doubled and sadness shared halved? social influence on enjoyment of hedonic e…

1
(Raghunathan, Rajagopal) (Corfman, Kim)
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir
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