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Big R (versus little r) reviewers: the anonymous coauthor
1
(Taylor, Shirley)
Service failure and recovery: the impact of relationship factors on customer satisfaction
1
(Ganesan, Shankar) (Hess, Ronald L.) (Klein, Noreen M.)
Consumer switching costs: a typology, antecedents, and consequences
1
(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)
Investigating industry context effects in consumer-firm relationships: preliminary results from a…
1
(Singh, Jagdip) (Nijssen, Edwin)
Relationship Governance in a Supply Chain Network
1
(Heide, Jan B.) (Wathne, Kenneth H.)
Customer portfolio management: toward a dynamic theory of exchange relationships
1
(Johnson, Michael D.) (Selnes, Fred)
A Customer lifetime value framework for customer selection and resource allocation strategy
1
(Kumar, V.) (Venkatesan, Rajkumar)
A configuration theory assessment of marketing organization fit with business strategy and its re…
1
(Morgan, Neil A.) (Vorhies, Douglas W.)
The impact of customer relationship characteristics on profitable lifetime duration
1
(Kumar, V.) (Reinartz, Werner J.)
Firms reap what they sow: the effects of shared values and perceived organizational justice on cu…
1
(Netemeyer, Richard G.) (Maxham, James G.)
The integrated networks model: explaining resource allocations in network markets
1
(Freis, Judy K.) (Shervani, Tasadduq) (Srivastava, Rajendra K.)
The identity salience model of relationship marketing success: the case of nonprofit marketing
1
(Hunt, Shelby D.) (Arnett, Dennis B.) (German, Steve D.)
Consumer-company identification: a framework for understanding consumers' relationships with comp…
1
(Bhattacharya, C.B.) (Sen, Sankar)
An Exploratory study of the introduction of online reverse auctions
1
(Jap, Sandy D.)
Promoting relationship learning
1
(Selnes, Fred) (Sallis, James)
Implementing a customer orientation: extension of theory and application
1
(Kennedy, Karen Norman) (Goolsby, Jerry R.) (Arnould, Eric J.)
Understanding the effect of customer relationship management efforts on customer retention and cu…
1
(Verhoef, Peter C.)
Exploring the phenomenon of customers' desired value change in a business-to-business context
1
(Woodruff, Robert B.) (Flint, Daniel J.) (Gardial, Sarah Fisher)
The Hidden minefields in the adoption of sales force automation technologies
1
(Speier, Cheri) (Venkatesh, Viswanath)
When does trust matter? Antecedents and contingent effects of supervisee trust on performance in …
1
(Atuahene-gima, Kwaku) (Li, Haiyang)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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