Found 4031 results for your keywords: subject="arketing"
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir

The Effect of measurement task transparency on preference construction and evaluations of persona…

1
(Kramer, Thomas)

Customer loyalty to whom? managing the benefits and risks of salesperson-owned loyalty

1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Scheer, Lisa K)

Says who?!" how the source of price information and effect influence perceived price (un)fairness

1
(Campbell, Margaret C.)

The Predictive validity of multiple-item versus single-item measures of the same constructs

1
(Rossiter, John R.) (Bergkvist, Lars)

Visual representation: implications for decision making

1
(Mason, Charlotte H.) (Lurie, Nicholas H.)

Getting marketers to invest in firm-specific capital

1
(Lusch, Robert F.) (Griffith, David A.)

Making sales technology effective

1
(Perreault, William D.) (Hunter, Gary K.)

How business cycles contribute to private-label success: evidence from the United States and Europe

1
(Dekimpe, Marnik G.) (Steenkamp, Jan-Benedict E.M.) (Lamey, Lien) (Deleersnyder, Barbara)

A Three-stage model of integrated marketing communications at the marketing-sales interface

1
(Smith, Timothy M.) (Gopalakrishna, Srinath) (Chatterjee, Rabikar)

Introduction to the marketing science institute special section on academic and practitioner coll…

1
(McAlister, Leigh)

From invention to innovation: conversion ability in product development

1
(Narasimhan, Om) (Chandy, Rajesh) (Hopstaken, Brigitte) (Prabhu, Jaideep)

Is Happiness shared doubled and sadness shared halved? social influence on enjoyment of hedonic e…

1
(Raghunathan, Rajagopal) (Corfman, Kim)

How "psychological" should economic and marketing models be?

1
(Ho, Teck H.) (Lim, Noah) (Camerer, Colin F.)

Getting emotional about health

1
(Aaker, Jennifer L.) (Agrawal, Nidhi) (Menon, Geeta)

Cultural paradoxes reflected in brand meaning: McDonald's in Shanghai, China

1
(Eckhardt, Giana M.) (Houston, Michael J.)

Marketing's contributions to society

1
(Wilkie, William L.) (Moore, Elizabeth S.)

The Role of marketing

1
(Rust, Roland T.) (Moorman, Christine)

Marketing, business processes, and shareholder value: An organizationally embedded view of market…

1
(Shervani, Tasadduq) (Srivastava, Rajendra K.) (Fathey, Liam)

Marketing in the network economy

1
(Kotler, Philip) (Achrol, Ravi S.)

Governance value analysis and marketing strategy

1
(Ghosh, Mrinal) (John, George)
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir