Found 3094 results for your keywords: subject="sum"
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir

Rebuilding the boat while staying afloat: the modeling challenge for behavioral economics

1
(Prelec, Drazen)

Modeling the psychology of consumer and firm behavior with behavioral economics

1
(Ho, Teck H.) (Lim, Noah) (Camerer, Colin F.)

Decisions by rules: the case of unwillingness to pay for beneficial delays

1
(Amir, On)

How to attract customers by giving them the short end of the stick

1
(Staelin, Richard) (Lo, Alison K.C.) (Lynch, John G.)

The Defensive consumer: advertising deception, defensive processing, and distrust

1
(Darke, Peter R.) (Ritchie, Robin J.B.)

Is Obesity caused by calorie underestimation? a psychophysical model of meal size estimation

1
(Chandon, Pierre) (Wansink, Brian)

National brands, local branding: conclusions and future research opportunities

1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)

Another reason academics and practitioners should communicate more

1
(Lodish, Leonard M.)

How geographic variation persists: comments on "consumer packaged goods in the United States: Nat…

1
(Kruger, Michael W.)

Consumer packaged goods in the United States: national brands, local branding

1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)

An Empirical analysis of price discrimination mechanisms and retailer profitability

1
(Jain, Dipak C.) (Khan, Romana J.)

Does Loving a brand mean loving its products? the role of brand-elicited affect in brand extensio…

1
(Yeung, Catherine W.M.) (Wyer, Robert S.)

Probabilistic subset-conjunctive models for heterogeneous consumers

1
(Jedidi, Kamel) (Kohli, Rajeev)

Executive insights: The impact of linguistic differences on international brand name standardizat…

1
(Francis, June N. P.) (Lam, Janet P. Y.)

Consumers' processing of persuasive advertisements: an integrative framework of persuasion theories

1
(Meyers-Levy, Joan) (Malaviya, Prashant)

Whence consumer loyalty?

1
(Oliver, Richard L.)

Goal setting and goal striving in consumer behavior

1
(Bagozzi, Richard P.) (Dholakia, Utpal)

Consumer behavior and Y2K

1
(Lehmann, Donald R.)

The impact of cognitive intertia on postconsumption evaluation processes

1
(Mattila, Anna S.)

Effects of loyalty programs on value perception, program loyalty, and brand loyalty

1
(Yi, Youjae) (Jeon, Hoseong)
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir