Found 1556 results for your keywords: publisher=Marketing
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir

The Thought Worlds of Marketing and Sales: Which Differences Make a Difference?

1
(Homburg, Christian) (Jensen, Ove)

Compound Relationships between Firms

1
(Ross, William T., Jr) (Robertson, Diana C.)

Online Infomediaries and Price Discrimination: Evidence from the Automotive Retailing Sector

1
(Viswanathan, Siva) (Kuruzovich, Jason) (Gosain, Sanjay) (Agarwal, Ritu)

Consumer Negative Voice and Firm-Idiosyncratic Stock Returns

1
(Luo, Xueming)

Indirect Network Effects in New Product Growth

1
(Franses, Philip Hans) (Stremersch, Stefan) (Tellis, Gerard J.) (Binken, Jeroen L.G.)

A Longitudinal Examination of Net Promoter and Firm Revenue Growth

1
(Keiningham, Timothy L.) (Aksoy, Lerzan) (Cooli, Bruce) (Andreassen, Tor Wallin)

Responsiveness to Customers and Competitors: The Role of Affective and Cognitive Organizational S…

1
(Homburg, Christian) (Grozdanovic, Marko) (Klarmann, Martin)

Rethinking Customer Solutions: From Product Bundles to Relational Processes

1
(Tuli, Kapil R.) (Kohli, Ajay K.) (Bharadwaj, Sundar G.)

Monitoring the Dynamics of Brand Equity Using Store-Level Data

1
(Balachander, Subramanian) (Kalwani, Manohar U.) (Sriram, S.)

The Entry Strategy of Retail Firms into Transition Economies

1
(Gielens, Katrijn) (Dekimpe., Marnik G.)

Profiting from Partial Allowance of Ticket Resale

1
(Whinston, Andrew B.) (Geng, Xianjun) (Wu, Ruhai)

Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers

1
(Verhoef, Peter C.) (Prins, Remco)

Learning and Exit Behavior of New Entrant Discount Airlines from City-Pair Markets

1
(Chintagunta, Pradeep K.) (Dixit, Ashutosh)

Neglected outcomes of customer satisfaction

1
(Homburg, Christian) (Luo, Xueming)

Multichannel Shopping: Causes and Consequences

1
(Kumar, V.) (Venkatesan, Rajkumar) (Ravishanker, Nalini)

Size and Share of Customer Wallet

1
(Mela, Carl F.) (Kamakura, Wagner A.) (Du, Rex Yuxing)

Marketing Performance Measurement Ability and Firm Performance

1
(O'Sullivan, Don) (Abela, Andrew V.)

Using Childhood Memories to Gain Insight into Brand Meaning

1
(Zinkhan, George M.) (Braun) (LaTour, Kathryn A.) (LaTour, Michael S.)

Uphill or Downhill? Locating the Firm on a Profit Function

1
(Mantrala, Murali K.) (Naik, Prasad A.) (Sridhar, Shrihari) (Thorson, Esther)

The Influence of Corporate Messages on the Product Portfolio

1
(Biehal, Gabriel J.) (Sheinin, Daniel A.)
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir