Found 1562 results for your keywords: subject="ARCH"
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir

Scent and sensibility: when do (in) congruent ambient scents influence product evaluations?

1
(Bosmans, Anick)

The Role of cognition and affect in the formation of customer satisfaction: a dynamic perspective

1
(Homburg, Christian) (Koschate, Nicole) (Hoyer, Wayne D.)

Valuing the real option of abandoning unprofitable customers when calculating customer lifetime v…

1
(Haenlein, Michael) (Kaplan, Andreas M.) (Schoder, Detlef)

Quest for an engaged academy

1
(Cummings, Thomas G.)

An Integrative model of organizational trust: past, present, and future

1
(Davis, James H.) (Schoorman, F. David) (Mayer, Roger C.)

Brand concept maps: a methodology for identifying brand association networks

1
(John, Deborah Roedder) (Loken, barbara) (Kim, Kyeongheui) (Monga, Alokparna Basu)

Introduction to the marketing science institute special section on academic and practitioner coll…

1
(McAlister, Leigh)

An Extended paradigm for measurement analysis of marketing constructs applicable to panel data

1
(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)

Models for heterogeneous variable selection

1
(Gilbride, Timothy J.) (Allenby, Greg M.) (Brazell, Jeff D.)

A Comparison of criteria to design efficient choice experiments

1
(Kessels, Roselinde) (Goos, Peter) (Vandebroek, Martina)

When does culture matter? effects of personal knowledge on the correction of culture-based judgments

1
(Aaker, Jennifer L.) (Briley, Donnel A.)

Rebuilding the boat while staying afloat: the modeling challenge for behavioral economics

1
(Prelec, Drazen)

Modeling the psychology of consumer and firm behavior with behavioral economics

1
(Ho, Teck H.) (Lim, Noah) (Camerer, Colin F.)

Theory building from cases: opportunities and challenges

1
(Eisenhardt, Kathleen M.) (Graebner, Melissa E.)

Persuasion with case studies

1
(Siggelkow, Nicolaj)

National brands, local branding: conclusions and future research opportunities

1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)

An Empirical analysis of price discrimination mechanisms and retailer profitability

1
(Jain, Dipak C.) (Khan, Romana J.)

Does Loving a brand mean loving its products? the role of brand-elicited affect in brand extensio…

1
(Yeung, Catherine W.M.) (Wyer, Robert S.)

Probabilistic subset-conjunctive models for heterogeneous consumers

1
(Jedidi, Kamel) (Kohli, Rajeev)

The Reification of absorptive capacity: a critical review and rejuvenation of the construct

1
(Koka, Balaji R.) (Lane, Peter J.) (Pathak, Seemantini)
Hal. Awal Sebelumnya 51 52 53 54 55 Berikutnya Hal. Akhir