Found 3094 results for your keywords: subject="sum"
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Do satisfied customers buy more? examining moderating influences in a retailing context

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(Grewal, Dhruv) (Seiders, Kathleen) (Voss, Glenn B.) (Godfrey, Andrea L.)

How organizational complaint handling drives customer loyalty: an analysis of the mechanistic and…

1
(Homburg, Christian) (Furst, Andreas)

Do Suppliers benefit from collaborative relationships with large retailers? an empirical investig…

1
(Kumar, Nirmalya) (Corsten, Daniel)

Decomposing influence strategies: argument structure and dependence as determinants of the effect…

1
(Payan, Janice M.) (McFarland, Richard G.)

Corporate associations and consumer product responses: the moderating role of corporate brand dom…

1
(Berens, Guido) (Van Riel, Cees B.M.) (Van Bruggen, Gerrit H.)

The Social influence of brand community: evidence from European Car Clubs

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(Algesheimer, Rene) (Dholakia, Utpal M.) (Herrman, Andreas)

The Impact of cobranding on customer evaluation of brand counterextensions

1
(Kumar, Piyush)

A Consumption-based explanation of expected stock returns

1
(Yogo, Motohiro)

Studi pengambilan keputusan konsumen oleh Foward Looking Consumer: penerapan model Analisis Varia…

1
(Chairy)

The Impact of the internet on information search for automobiles

1
(Ratchford, Brian T.) (Lee, Myung-Soo) (Talukdar, Debabrata)

The Reciprocal effects of brand equity and trivial attributes

1
(Broniarczyk, Susan M.) (Gershoff, Andrew D.)

Is 75% of the Sales promotion bump due to brand switching? no, only 33% is

1
(Heerde, Harald J. Van) (Gupta, Sachin) (Wittink, Dick R.)

Why do consumers stop viewing television commercials? two experiments on the influence of moment …

1
(Pieters, Rik G.M.) (Wedel, Michel) (Elpers, Josephine L.C.M. Woltman)

Measuring preferences for really new products

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(Hoeffler, Steve)

Measuring the impact of promotions on brand switching when consumers are forward looking

1
(Sun, Baohong) (Neslin, Scott A.) (Srinivasan, Kannan)

The Timing of repeat purchases of consumer durable goods: the role of functional bases of consume…

1
(Grewal, Rajdeep) (Mehta, Raj) (Kardes, Frank R.)

Waiting for the web: how screen color affects time perception

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(Sengupta, Jaideep) (Gorn, Gerald J.) (Chattopadhyay, Amitava) (Tripathi, Shashank)

A Mixing model for internet search-engine visits

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(Boatwright, Peter) (Telang, Rahul) (Mukhopadhyay, Tridas)

When corporate image affects product evaluations: the moderating role of perceived risk

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(Batra, Rajeev) (Gurhan-Canli, Zeynep)

Model of brand choice with a no-purchase option calibrated to scanner-panel data

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(Chib, Siddhartha) (Seetharaman, P.B.) (Strjnev, Andrei)
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