Found 196 results for your keywords: subject="Brand loyalty"
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Pengaruh Intensi Adopsi Gamification pada Brand Awareness dan Brand Loyalty Industri Pariwisata I…

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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Joseph Julian Aslan)

Analisis Pengaruh Idol Worship terhadap Brand Loyalty Konsumen Penggemar Kpop Idol di Indonesia

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(Elevita Yuliati (Pembimbing/Promotor)) (Sumiyarto (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Magdalena Christianti)

Speed of replacement": modeling brand loyalty using last-move data

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(Seetharaman, P.B.) (Che, Hai)

Are Women more loyal customers than men? gender differences in loyalty to firms and individual se…

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(Bijmolt, Tammo H.A.) (Melnyk, Valentyna) (Osselaer, Stijn M.J. van)

Getting brand communities right

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(Fournier, Susan) (Lee, Lara)

Peran kepercayaan pada merek dan kepuasan dalam menjelaskan loyalitas pada merek (studi empirik p…

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(Setyawan, Anton A.)

An Extended paradigm for measurement analysis of marketing constructs applicable to panel data

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(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)

Effects of loyalty programs on value perception, program loyalty, and brand loyalty

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(Yi, Youjae) (Jeon, Hoseong)

Consumer switching costs: a typology, antecedents, and consequences

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(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)

Is 75% of the Sales promotion bump due to brand switching? no, only 33% is

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(Heerde, Harald J. Van) (Gupta, Sachin) (Wittink, Dick R.)

Measuring the impact of promotions on brand switching when consumers are forward looking

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(Sun, Baohong) (Neslin, Scott A.) (Srinivasan, Kannan)

Brand as beacons: a new source of loyalty to multiproduct firms

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(Anand, Bharat N.) (Shachar, Ron)

Pengaruh aktivitas di dalam virtual community terhadap brand loyalty : sebuah pendekatan theory o…

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(Rildo, Rindradana) (Dr. Ignatius Heruwasto (CoPromotor)) (Prof. Dr. Sofjan Assauri (Penguji)) (Dr. Nurdin Sobari (Penguji)) (Prof. Dr. Adi Zakaria Afiff (Pembimbing/Promotor)) (Harryadin Mahardika, Ph.D (Penguji)) (Prof. I.G.N. Agung, Ph.D (Penguji)) (Dr. Putu Saroyeni (Penguji))

Peran halal country image dan halal branding constructs pada industri makanan halal : pengaruhnya…

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(Dr. Tengku Ezni Balqiah (Penguji)) (Prof. Dr. Adi Zakaria Afiff (Pembimbing/Promotor)) (Kusnandar, Arief) (Gita Gayatri, SE., MM., Ph.D (Penguji))

Pengaruh psychological sense of brand community terhadap brand commitment dan brand loyalty denga…

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(Sitepu, Ofalyn Octarya) (Dr. Ignatius Heruwasto (Penguji)) (Daniel Tumpal H. Aruan, Ph.D (Penguji)) (Dr. Nurdin Sobari, SE., MM (Pembimbing/Promotor))

Pengaruh social presence terhadap brand loyalty : peran firm generated content (FGC) di media sosial

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(Anindita, Marsha) (Dr. Ir. T. Ezni Balqiah M.E (Penguji)) (Sri Rahayu Hijrah Hati S.E., MSi (Pembimbing/Promotor)) (Prof. Dr. Adi Zakaria Afiff MBA (Penguji))

Pengaruh brand equity terhadap reputasi perusahaan di industri pertambangan: suatu studi pada per…

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(Dr. Bambang Wiharto (Penguji)) (Dr. Adi Zakaria Afiff (Pembimbing/Promotor)) (Dr. Adi Zakaria Afiff (Penguji)) (Dr. Rizal Edy halim (Penguji)) (Handayani, Resna)

Dampak hubungan kepercayaan merek dan Afeksi merek terhadap kinerja merek: Suatu analisis dari Pe…

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(Rizal Asnan Furinto) (Prof. Dr. Teddy Pawitra (Pembimbing/Promotor)) (Prof. Dr. Teddy Pawitra (Penguji)) (Dr. Zulkiflimansyah (Penguji)) (Sumiyarto, MBA (Penguji))

Analisis Loyalitas Terhadap Penyedia Layanan Telekomunikasi Dengan Peran Mendasar Consumer Brand …

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(Sri Daryanti S.E., M.M. (Pembimbing/Promotor)) (Pradhana, Taruna Sandy)

Analisis pengaruh Social Media Marketing dan Selected Marketing Constructs Terhadap Tahapan Brand…

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(Dr. Ir. Tengku Ezni Balqiah, M.E. (Pembimbing/Promotor)) (Andisty, Mahoca Neola)
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