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Analisis Faktor yang Memengaruhi Adopsi Bank Digital di Indonesia
1
(Asiah Muchtar (Pembimbing/Promotor)) (Jessica) (Lenny Suardi (Penguji)) (Ruri Eka Fauziah Nasution (Penguji))
The Rise of Beauty Influencers: Understanding FOMO Behavior Towards Gen-Z Purchase Intentions on …
1
(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Yeshika Alversia (Penguji)) (Fara Dzanufiya Indawan)
Analisis Pengaruh Consumer’s Brand Attitude terhadap Purchase Intention pada Merek Milik Influe…
1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Nurdin Sobari (Penguji)) (Diana Lestari)
Faktor-faktor yang Mempengaruhi Konsumen terhadap Fashion Influencers di Tiktok: Pengaruh Kepada …
1
(Nurdin Sobari (Pembimbing/Promotor)) (Adi Zakaria Afiff (Penguji)) (Dwi Widiastri (Penguji)) (Muhamad Akbar Fadillah)
Pengaruh Self-Congruity dan Virtual Interactivity melalui Live Streaming pada Brand Equity dari O…
1
(Elevita Yuliati (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Rambat Lupiyoadi (Penguji)) (Anwar Hasyim)
Analisis Peran Dimensi Homophily, Keterikatan Emosional, dan Keahlian terhadap Persepsi Konsumen …
1
(Elevita Yuliati (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Rambat Lupiyoadi (Penguji)) (Myrza Fandhika Putra Soeripto)
Analisis Pengaruh Influencer Media Sosial terhadap Pembelian Impulsif Merek Mode Affordable Luxury
1
(Rizal Edy Halim (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Tengku Ezni Balqiah (Penguji)) (Taracella Fathia)
Peran influencer pada endorsement merek produk skincare lokal terhadap niat belanja online
1
(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Ignatius Heruwasto (Penguji)) (Yura Nada Khairunnisa) (Chairy (Penguji))
Analisis Perilaku Menabung yang Dipengaruhi Oleh Financial Literacy, Parental Influence, dan Pee…
1
(Rizky Luxianto (Pembimbing/Promotor)) (Rushli Fauzan (Penguji)) (Maria Ulpah (Penguji)) (Muhammad Azka Darodjatoen)
Peran Atribut TikTok Fadil Jaidi Terhadap Intention to Follow the Account, the Advice, dan Intent…
1
(T. Ezni Balqiah (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Nurdin Sobari (Penguji)) (Indira Kusuma)
Factors Affecting Mobile Banking Adoption in Indonesia
1
(Aswin Dewanto Hadisumarto (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Arga Hananto (Penguji)) (Yahya Nurfadilla)
How Perceived Value, Social Influence, and Ethical SelfEfficacy for Online Piracy Affect Purchase…
1
(Ira Iriyanty (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Mohamad Raffi Desrino)
Social Media Marketing of Celebrity: The Effect of Credibility and Para-social Relationship on Pu…
1
(Ira Iriyanty (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Arga Hananto (Penguji)) (Muhammad Aqsa)
The Influence of metaphors and product type on brand personality perceptions and attitudes
1
(Ang, Swee Hoon) (Lim, Elison Ai Ching)
The Real Effects of Government-Owned Banks: Evidence from an Emerging Market
1
(Carvalho, Daniel.)
Look at Me! Look at Me! Conspicuous Brand Usage, Self-Brand Connection, and Dilution
1
(Ferraro, Rosellina.) (Kirmani, Amna. Matherly, Ted.)
Neural Correlates of Susceptibility to Group Opinions in Online Word-of Mouth Recommendations
1
(Cascio, Christopher N.) (O\'donnell, Matthew Brook) (Bayer, Joseph) (Tinner Jr, Francis J.) (Falk, Emily B.)
Social, Behavioral, and Cognitive Influences on Upper Echelons During Strategy Process : A Litera…
1
(Bromiley, Philip) (Rau, Devaki)
Does the Customer Matter Most? Exploring Strategic Frontline Employees? Influence of Customers, t…
1
(Cote, Joseph A.) (Bolander, Willy) (Plouffe, Christopher R) (Hochstein, Bryan)
Dynamic Effects of Social Influence and Direct Marketing on the Adoption of High-Technology Products
1
(Bijmolt, Tammo H A) (Risselada, Hans) (Verhoef, Peter C)
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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