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subject="Market research"
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Hal. Awal
Sebelumnya
6
Probabilistic subset-conjunctive models for heterogeneous consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
Consumer behavior and Y2K
1
(Lehmann, Donald R.)
Listening In" to find and explore new combinations of customer needs
1
(Urban, Glen L.) (Hauser, John R.)
Teaching old brands new tricks: retro branding and the revival of brand meaning
1
(Brown, Stephen) (Kozinets, Robert V.) (Sherry, John F.)
An Autobiographical essay: when i stop learning, i will leave
1
(Urban, Glen L.)
Consumers' search and use of nutrition information: the challenge and promise of the nutrition la…
1
(Balasubramania, Siva K.) (Cole, Catherine)
How firms relate to their markets: an empirical examination of contemporary marketing practices
1
(Johnston, Wesley J.) (Coviello, Nicole E.) (Brodie, Roderick J.) (Danaher, Peter J.)
Understanding service convenience
1
(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)
Same as it ever was: the search for evidence of increasing hypercompetition
1
(McNamara, Gerry) (Vaaler, Paul M.) (Devers, Cynthia)
Understanding firms' customer satisfaction information usage
1
(Morgan, Neil A.) (Anderson, Eugene W) (Mittal, Vikas)
Selective sampling for binary choice models
1
(Franses, Philip Hans) (Donkers, Bas) (Verhoef, Peter C.)
Valuing customers
1
(Lehmann, Donald R.) (Gupta, Sunil) (Stuart, Jennifer Ames)
The Augmented latent class model: incorporating additional heterogeneity in the latent class mode…
1
(Chintagunta, Pradeep K.) (Varki, Sajeev)
Coordinating price reductions and coupon events
1
(Anderson, Eric T.) (Song, Inseong)
Modeling behavioral regularities of consumer learning in conjoint analysis
1
(Bradlow, Eric T.) (Ho, Teck-Hua) (Hu, Ye)
Design and modeling in conjoint analysis with partial profiles
1
(Rubin, Donald B.)
Comments on conjoint analysis with partial profiles
1
(Rao, Vithala R.)
When absence begets inference in conjoint analysis
1
(Alba, Joseph W.) (Cooke, Alan D.J.)
Incentive-aligned conjoint analysis
1
(Ding, Min) (Grewal, Rajdeep) (Liechty, John)
Diagnostics, expectations, and endogeneity
1
(Franses, Philip Hans)
Hal. Awal
Sebelumnya
6
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