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Found 1128 results for your keywords: subject="Models."
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Liminal movement by digital platform-based sharing economy ventures: The case of Uber Technologies

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(Garud, Raghu) (Kumaraswamy, Arun) (Roberts, Anna) (Xu, le)

Thriving on contradiction: Toward a dialectical alternative to fit-based models in strategy (and …

1
(Farjoun, Moshe) (Fiss, Peer C.)

Valuing Branded Businesses

1
(Mizik, Natalie) (Jacobson, Robert)

The Impact of Customer Relationship Management Implementation on Cost and Profit Efficiencies: Ev…

1
(Jayachandran, Satish) (Krasnikov, Alexander) (Kumar V.)

Cross-Category Effects of Aisle and Display Placements: A Spatial Modeling Approach and Insights

1
(Shankar, Venkatesh) (Bezawada, Ram) (Balachander, S.) (Kannan, P. K.)

The Role of Within-Brand and Cross-Brand Communications in Competitive Growth

1
(Libai, Barak) (Muller, Eitan) (Peres, Renana)

Distribution Network Redesign for Marketing Competitiveness

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(Tadikamalla, Pandu) (Mittal, Vikas) (Shang, Jennifer) (Yildirim, Tuba Pinar) (Brown, Lawrence H.)

The Role of Leaders in Internal Marketing

1
(Ahearne, Michael) (Dick, Rolf Van) (Wieseke, Jan) (Lam, Son K.)

Where Did All That Money Go? Understanding How Consumers Allocate Their Consumption Budget

1
(Du, Rex Y.) (Kamakura, Wagner A)

Damage from Corrective Advertising: Causes and Cures

1
(Darke, Peter R.) (Ritchie, Robin J.B.) (Ashworth, Laurence)

Financial Value of Brands in Mergers and Acquisitions: Is Value in the Eye of the Beholder?

1
(Srivastava, Rajendra K.) (Bharadwaj, Sundar G.) (Bahadir, S. Cem)

Private-Label Use and Store Loyalty

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(Pauwels, Koen) (Ailawadi, Kusum L.) (Steenkamp, Jan) (Benedict E.M.)

Critical Incidents and the Impact of Satisfaction on Customer Share

1
(Verhoef, Peter C.) (Doorn, Jenny van)

The Long-Term Stock Market Valuation of Customer Satisfaction

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(Keiningham, Timothy L.) (Cooil, Bruce) (Aksoy, Lerzan) (Groening, Christopher) (Yalcin, Atakan)

Interfirm Relational Drivers of Customer Value

1
(Palmatier, Robert W.)

Segmented Switchers and Retailer Pricing Strategies

1
(Kocas, Cenk) (Bohlmann, Jonathan D.)

Instant Customer Base Analysis: Managerial Heuristics Often "Get It Right"

1
(Wangenheim, Florian v.) (Wubben, Markus)

Moving from Free to Fee: How Online Firms Market to Change Their Business Model Successfully

1
(Pauwels, Koen) (Weiss, Allen)

Configurations of Marketing and Sales: A Taxonomy

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(Homburg, Christian) (Jensen, Ove) (Krohmer, Harley)

Supply Chain Contagion

1
(Payan, Janice M.) (McFarland, Richard G.) (Bloodgood, James M.)
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