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Hal. Awal Sebelumnya 61 62 63 64 65 Berikutnya Hal. Akhir

When absence begets inference in conjoint analysis

1
(Alba, Joseph W.) (Cooke, Alan D.J.)

A Learning-based model for imputing missing levels in partial conjoint profiles

1
(Bradlow, Eric T.) (Ho, Teck-Hua)

Incentive-aligned conjoint analysis

1
(Ding, Min) (Grewal, Rajdeep) (Liechty, John)

Diagnostics, expectations, and endogeneity

1
(Franses, Philip Hans)

Structural modeling and policy simulation

1
(Bronnenberg, Bart J.) (Rossi, Peter E.) (Vilcassim, Naufel J.)

Marketing models and the Lucas critique

1
(Van Heerde, Harald J.) (Dekimpe, Marnik G.) (Putsis JR, William P.)

Economic models for marketing decisions

1
(Wittink, Dick R.)

Do Strategic conclusions depend on how price is defined in models of distributiion channels?

1
(Tyagi, Rajeev K.)

Heterogeneous conjoint choice designs

1
(Sandor, Zsolt) (Wedel, Michel)

New empirical generations on the determinants of price

1
(Bijmolt, Tammo H.A.) (Van Heerde, Harald J.) (Pieters, Rik G.M.)

When two rights make a wrong: searching too much in ordered environments

1
(Diehl, Kristin)

In Favor of closer ties

1
(Johnson, Richard M.)

Theory and practice go hand in hand: a tribute to Ricard Johnson's contributions to marketing res…

1
(Green, Paul E.)

A Career between theory and practice

1
(Johnson, Richard M.)

An Empirical Analysis of Price Discrimination Mechanisms and Retailer Profitability

1
(Jain, Dipak C.) (Khan, Romana J.)

Does Loving a Brand Mean Loving Its Products? The Role of Brand-Elicited Affect in Brand Extensio…

1
(Wyer JR., Robert S.) (Yeung, Catherine W.M.)

RFM and CLV: using iso-value curves for customer base analysis

1
(Yeung, Catherine, W.M.) (Wyer JR., Robert S.)

Probabilistic Subset-Conjunctive Models for Heterogeneous Consumers

1
(Jedidi, Kamel) (Kohli, Rajeev)

The Journal of marketing research: its initiation, growth, and knowledge dissemination

1
(Green, Paul E.) (Johnson, Richard M.) (Neal, William D.)

Decomposing the promotional revenue bump for loyalty program members versus nonmember

1
(Heerde, Harald J. Van) (Bijmolt, Tammo H.A.)
Hal. Awal Sebelumnya 61 62 63 64 65 Berikutnya Hal. Akhir
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