Found 648 results for your keywords: subject="Marketing management"
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir

How firms relate to their markets: an empirical examination of contemporary marketing practices

1
(Johnston, Wesley J.) (Coviello, Nicole E.) (Brodie, Roderick J.) (Danaher, Peter J.)

Decision making and coping of functionally illiterate consumers and some implications for marketi…

1
(Viswanathan, Madhubalan) (Rosa, Jose Antonio) (Harris, James Edwin)

Reference price research: review and propositions

1
(Mazumdar, Tridib) (Raj, S.P.) (Sinha, Indrajit)

Resolving the capability-rigity paradox in new product innovation

1
(Atuahene-gima, Kwaku)

The Performance implications of fit among business strategy, marketing organization structure, an…

1
(Olson, Eric M.) (Slater, Stanley F.) (Hult, G. Tomas M.)

Diagnostics, expectations, and endogeneity

1
(Franses, Philip Hans)

Structural modeling and policy simulation

1
(Bronnenberg, Bart J.) (Rossi, Peter E.) (Vilcassim, Naufel J.)

On the use of econometric models for policy simulation in marketing

1
(Franses, Philip Hans)

Total Marketing : capturing customers with marketing plans that work

1
(Debelak, Don)

Reading in Marketing Management : from the European Journal of Marketing

1
(Gordon E.G.David S)

Cases in Marketing Management

1
(Barsk, Edward C.)

Audit manajemen pemasaran: pedoman merealisasi sasaran pemasaran dengan 'checklist' terarah

1
(Wilson, Aubrey)

Marketing exchanges transactions and Relationships

1
(Houston, Franklin S)

Services marketing in Asia: managing people, technology, and strategy

1
(Lovelock, Christopher) (Jochen Wirtz) (Hean Tat Kel)

Marketing management 11th International edition

1
(Kotler, Philip)

Marketing management 12 th

1
(Kotler, Philip) (Kevin Lane Keller)

Global marketing management 6th

1
(Keegan, Warren J.)

The Ultimate CRM handbook: strategies and concepts for Building enduring customer loyalty and pro…

5
(John G. Freeland)

Total integrated marketing : braking the Bounds of the Function James Mac Hulbert

1
(Capon, Noel) (Hulbert, James Mac) (Piercy, Nigel F)

Marketing management: analysis, planning, implementation and control

1
(Kotler, Philip)
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir