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Hal. Awal
Sebelumnya
76
77
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Berikutnya
Hal. Akhir
Introduction to the marketing science institute special section on academic and practitioner coll…
1
(McAlister, Leigh)
An Extended paradigm for measurement analysis of marketing constructs applicable to panel data
1
(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)
Models for heterogeneous variable selection
1
(Gilbride, Timothy J.) (Allenby, Greg M.) (Brazell, Jeff D.)
A Comparison of criteria to design efficient choice experiments
1
(Kessels, Roselinde) (Goos, Peter) (Vandebroek, Martina)
When does culture matter? effects of personal knowledge on the correction of culture-based judgments
1
(Aaker, Jennifer L.) (Briley, Donnel A.)
Rebuilding the boat while staying afloat: the modeling challenge for behavioral economics
1
(Prelec, Drazen)
Modeling the psychology of consumer and firm behavior with behavioral economics
1
(Ho, Teck H.) (Lim, Noah) (Camerer, Colin F.)
Theory building from cases: opportunities and challenges
1
(Eisenhardt, Kathleen M.) (Graebner, Melissa E.)
Persuasion with case studies
1
(Siggelkow, Nicolaj)
National brands, local branding: conclusions and future research opportunities
1
(Dube, Jean-Pierre) (Bronnenberg, Bart J.) (Dhar, Sanjay K.)
An Empirical analysis of price discrimination mechanisms and retailer profitability
1
(Jain, Dipak C.) (Khan, Romana J.)
Does Loving a brand mean loving its products? the role of brand-elicited affect in brand extensio…
1
(Yeung, Catherine W.M.) (Wyer, Robert S.)
Probabilistic subset-conjunctive models for heterogeneous consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
Keeping an open mind about evidence-based management: a reply to Learmonth's commentary
1
(Rousseau, Denise M.)
The Reification of absorptive capacity: a critical review and rejuvenation of the construct
1
(Koka, Balaji R.) (Lane, Peter J.) (Pathak, Seemantini)
Reply : nice try, Bill, but... there you go again
1
(Van de Ven, Andrew H.) (Johnson, Paul E.)
Response : Van De Ven and Johnson's "engaged scholarship": nice try, but...
1
(McKelvey, Bill)
Knowledge for theory and practice
1
(Van de Ven, Andrew H.) (Johnson, Paul E.)
Business research and Chinese patriotic poetry: how competition for status distorts the priority …
1
(Harmon, Michael M.)
From the editors: what grounded theory is not
1
(Suddaby, Roy)
Hal. Awal
Sebelumnya
76
77
78
79
80
Berikutnya
Hal. Akhir
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Semua Koleksi
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B. Penunjang
B. Wajib
Cases Harvard
Data Ekonomi & Bisnis
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Laporan Penelitian
Majalah
Non Buku
Pidato Guru Besar
Skripsi
Studi Kasus FEB UI
Tesis
Video
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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