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Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir

Outstanding customer satisfaction: the key to a talented workforce?

1
(Wells, Rebecca M. J.)

The Impact of Cobranding on Customer Evaluation of Brand Counterextensions

1
(Kumar, Piyush)

Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations

1
(Lambert-Pandraud, Raphaelle) (Laurent, Gilles) (Lapersonne, Eric)

Product Development Resources and the Scope of the Firm

1
(Wernerfelt, Birger)

The Impact of Acquisitions on Innovation: Poison Pill, Placebo, or Tonic?

1
(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Ellis, Mark E.)

The Concept of Hope and Its Relevance to Product Evaluation and Choice

1
(MacInnis, Deborah J.) (De Mello, Gustavo E.)

Upgrades and New Purchases

1
(Okada, Erica Mina)

Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and…

1
(Luo, Xueming) (Donthu, Naveen)

The Influence of Avatars on Online Consumer Shopping Behavior

1
(Janiszewski, Chris) (Holzwarth, Martin) (Neumann, Marcus M.)

Creating competitive advantages through new value creation: a reverse logistics perspective

1
(Luo, Yadong) (Jayaraman. Vaidyanathan)

Stuck in the Past: Why Managers Persist with New Product Failures

1
(Staelin, Richard) (Boulding, William) (Biyalogorsky, Eyal)

Ratios in Proportion: What Should the Shape of the Package Be?

1
(Raghubir, Priya) (Greenleaf, Eric A.)

Consumer Contamination: How Consumers React to Products Touched by Others

1
(Morales, Andrea C.) (Dahl, Darren W.) (Argo, Jennifer J.)

Crossover Dreams: Consumer Responses to Ethnic-Oriented Products

1
(Grier, Sonya A.) (Brumbaugh, Anne M.) (Thornton, Corliss g.)

The Emergence of Dominant Designs

1
(Lilien, Gary L.) (Rangaswamy, Arvind) (Srinivasan, Raji)

Value-Based Differentiation in Business Relationships: Gaining and Sustaining Key Supplier Status

1
(Ulaga, Wolfgang) (Soberman, David)

Brands as Signals: A Cross-Country Validation Study

1
(Erdem, Tulin) (Valenzuela, Ana) (Swait, Joffre)

Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New Versus Inc…

1
(Robinson, William T.) (Min, Sungwook) (Kalwani, Manohar U.)

Understanding Consumer Responses to Product Risk Information

1
(Cox, Anthony D.) (Cox, Dena) (Zimet, Gregory)

RFID Technology is revolutionary: who should be involved in this game of tag

1
(Taghaboni-Dutta, Fataneh) (Velthouse, Betty)
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir
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