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Demand Engineering Melalui Strategi Artificial Scarcity dan Hype Amplification: Studi Kasus Camp…

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(Imam Salehudin (Pembimbing/Promotor)) (Akhir Matua Harahap (Penguji)) (Muhammad Budi Prasetyo (Penguji)) (Abraham Andrew Tjahjadi)

Evaluasi Prosedur Audit Substantif pada Akun Piutang Usaha PT ABC oleh KAP XYZ = Evaluation of Su…

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(Catur Sasongko (Pembimbing/Promotor)) (Purwatiningsih (Penguji)) (Dwi Hartanti (Penguji)) (Difa Alya Husna)

Evaluasi terhadap Perencanaan Strategi Go-To-Market (GTM) untuk Peluncuran Paket Terbaru Produk Q…

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(Yan Rahadian (Pembimbing/Promotor)) (Miranti Kartika Dewi (Penguji)) (Indah Melati (Penguji)) (Daffa Raihan Putra)

Exploring the Phenomenon of Customers' Desired Value Change in a Business-to-Business Context

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(Woodruff, Robert B.) (Flint, Daniel J.) (Gardial, Sarah Fisher)

Service Orientation of a Retailer's Business Strategy: Dimensions, Antecedents, and Performance O…

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(Homburg, Christian) (Hoyer, Wayne D.) (Fassnacht, Martin)

Measuring the Price Knowledge Shoppers Bring to the Store

1
(Dreze, Xavier) (Vanhuele, Marc)

Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performan…

1
(Noble, Charles H.) (Sinha, Rajiv K.) (Kumar, Ajith)

Getting Return on Quality: Revenue Expansion, Cost Reduction, or Both?

1
(Dickson, Peter R.) (Rust, Roland T.) (Moorman, Christine)

Consumers' Search and Use of Nutrition Information: The Challenge and Promise of the Nutrition La…

1
(Balasubramania, Siva K.) (Cole, Catherine)

Pengaruh Upward Social Comparison Dan Boredom Terhadap Job Performance Dengan Ego Depletion Sebag…

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(Aryana Satrya (Pembimbing/Promotor)) (Fanny Martdianty (Penguji)) (Imbuh Sulistyarini (Penguji)) (Tarissa Sara Shevani)

The Hidden Minefields in the Adoption of Sales Force Automation Technologies

1
(Speier, Cheri) (Venkatesh, Viswanath)

Faktor Pemicu Pembelian Impulsif Online Pada Pembelian Digital dalam Game MOBA Serta Dampaknya Te…

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(Ira Iriyanty (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Mirzan Muhammad Husen)

Technological Opportunism and Radical Technology Adoption: An Application to E-Business

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(Lilien, Gary L.) (Rangaswamy, Arvind) (Srinivasan, Raji)

Islamic capital markets : volatility, performance and stability

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(Alam, Nafis) (Rizvi, Syed Aun R.)

How Firms Relate to Their Markets: An Empirical Examination of Contemporary Marketing Practices

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(Johnston, Wesley J.) (Coviello, Nicole E.) (Brodie, Roderick J.) (Danaher, Peter J.)

The Effects of Entrepreneurial Proclivity and Market Orientation on Business Performance

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(Mentzer, John T.) (Matsuno, Ken)

Understanding Service Convenience

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(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)

The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Int…

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(Grewal, Dhruv) (Parasuraman, A.) (Voss, Glenn B.) (Baker, Julie)

Managing Business-to-Business Customer Relationships Following Key Contact Employee Turnover in a…

1
(Bendapudi, Neeli) (Leone, Robert P.)

Menguji Peran Mediasi Polychronicity dalam Hubungan antara Inclusive Leadership, Psychological Em…

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(Budi Widjaja Soetjipto (Pembimbing/Promotor)) (Muhammad Irfan Syaebani (Penguji)) (Putri Mega Desiana (Penguji)) (Terry Kuron)
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