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Hal. Awal
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Hal. Akhir
The acommondation of marketing research units in consumer product firms
1
(Ismangil, Wagiono)
Coca-Cola's new vending machine (A): pricing to capture value, or not?
1
(Narayandas, Das) (King, Charles)
Applications for financial futures
1
(Durdan, Sally E.) (Mason, Scott P.)
The Cross section of expected stock returns in the Chinese A-share market
1
(Wang, Yuenan) (Iorio, Amalia Di)
Beta and returns revisited evidence from the German stock market
1
(Elsas, Ralf) (El-Shaer, Mahmoud) (Theissen, Erik)
Creating a corporate identity for a $20 billion start-up: Lucent Technologies
1
(Greyser, Stephen A.) (Phillips, Peter L.)
The Effects of changes in corporate governance and restructurings on operating performance: evide…
1
(Megginson, William) (D\'Souza, Juliet) (Nash, Robert)
Measuring transparency and disclosure at firm-level in emerging markets
1
(Patel, Sandeep A.) (Balic, Amra) (Bwakira, Liliane)
Executive compensation
1
(Murphy, Kevin J.)
The Customer relationship management process: its measurement and impact on performance
1
(Reinartz, Werner J.) (Hoyer, Wayne D.) (Krafft, Manfred)
Return on marketing: using customer equity to focus marketing strategy
1
(Lemon, Katherine N.) (Rust, Roland T.) (Zeithami, Valarie A.)
How is Manifest branding strategy related to the intangible value of a corporation?
1
(Rao, Vithala R.) (Agarwal, Manoj K.) (Dahlhoff, Denise)
New products, sales promotions, and firm value: the case of the automobile industry
1
(Pauwels, Koen) (Silva-Risso, Jorge) (Srinivasan, Shuba) (Hanssens, Dominique M.)
Plural governance in industrial purchasing
1
(Heide, Jan B.)
Measuring marketing productivity: current knowledge and future directions
1
(Kumar, V.) (Rust, Roland T.) (Ambler, Tim) (Srivastava, Rajendra K.) (Carpenter, Gregory S.)
Marketing strategy: an assessment of the state of the field and outlook
1
(Jayachandran, Satish) (Varadarajan, P. Rajan)
Maketing, business processes, and shareholder value: an organizationally embedded view of marketi…
1
(Fahey, Liam) (Srivastava, Rajendra K.) (Shervani, Tasadduq A.)
Market-based assets and shareholder value: a framework for analysis
1
(Fahey, Liam) (Srivastava, Rajendra K.) (Shervani, Tasadduq A.)
Antecedents and outcomes of marketing strategy comprehensiveness
1
(Atuahene-gima, Kwaku) (Murray, Janet Y.)
Actualizing innovation effort: the impact of market knowledge diffusion in a dynamic system of co…
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(Marinova, Detelina)
Hal. Awal
Sebelumnya
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Berikutnya
Hal. Akhir
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Artikel Jurnal
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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