Found 29739 results for your keywords: subject="B"
Hal. Awal Sebelumnya 81 82 83 84 85 Berikutnya Hal. Akhir

Product Development Resources and the Scope of the Firm

1
(Wernerfelt, Birger)

Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research

1
(Chandon, Pierre) (Morwitz, Vicki G.)

Benchmarking Marketing Capabilities for Sustainable Competitive Advantage

1
(Morgan, Neil A.) (Vorhies, Douglas W.)

Balancing Acquisition and Retention Resources to Maximize Customer Profitability

1
(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)

Cherry-Picking

1
(Hoch, Stephen J.) (Fox, Edward J.)

Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Prop…

1
(Simonson, Itamar)

The Concept of Hope and Its Relevance to Product Evaluation and Choice

1
(MacInnis, Deborah J.) (De Mello, Gustavo E.)

Decision Making and Coping of Functionally Illiterate Consumers and Some Implications for Marketi…

1
(Viswanathan, Madhubalan) (Rosa, Jose Antonio) (Harris, James Edwin)

Broadening the Scope of Reference Price Advertising Research: A Field Study of Consumer Shopping …

1
(Kerin, Roger A.) (Howard, Daniel J.)

Achieving Marketing Objectives through Social Sponsorships

1
(Simmons, Carolyn J.) (Becker-Olsen, Karen L.)

How Biased Household Inventory Estimates Distort Shopping and Storage Decisions

1
(Chandon, Pierre) (Wansink, Brian)

Influence Tactics for Effective Adaptive Selling

1
(McFarland, Richard G.) (Shervani, Tasadduq) (Challagalla, Goutam N.)

The Influence of Avatars on Online Consumer Shopping Behavior

1
(Janiszewski, Chris) (Holzwarth, Martin) (Neumann, Marcus M.)

How Country Characteristics Affect the Perceived Value of Web Sites

1
(Geyskens, Inge) (Steenkamp, Jan-Benedict E. M.)

Corporate Social Responsibility, Customer Satisfaction, and Market Value

1
(Luo, Xueming) (Bhattacharya, C. B.)

the Danger of do nothing leaders

1
(Sidle, Stuart D.)

Dual Distribution and Intangible Firm Value: Franchising in Restaurant Chains

1
(Srinivasan, Raji)

Creating competitive advantages through new value creation: a reverse logistics perspective

1
(Luo, Yadong) (Jayaraman. Vaidyanathan)

Human Brands: Investigating Antecedents to Consumers' Strong Attachments to Celebrities

1
(Thomson, Matthew)

Small giants : companies that choose to be great instead of big

1
(Burlingham, Bo)
Hal. Awal Sebelumnya 81 82 83 84 85 Berikutnya Hal. Akhir