Found 3149 results for your keywords: publisher=American
Hal. Awal Sebelumnya 86 87 88 89 90 Berikutnya Hal. Akhir

Stuck in the Past: Why Managers Persist with New Product Failures

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(Staelin, Richard) (Boulding, William) (Biyalogorsky, Eyal)

Ratios in Proportion: What Should the Shape of the Package Be?

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(Raghubir, Priya) (Greenleaf, Eric A.)

Consumer Contamination: How Consumers React to Products Touched by Others

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(Morales, Andrea C.) (Dahl, Darren W.) (Argo, Jennifer J.)

Cross-Functional "Coopetition": The Simultaneous Role of Cooperation and Competition within Firms

1
(Luo, Xueming) (Slotegraaf, Rebecca J.) (Pan, Xing)

Brand Dilution: When Do New Brands Hurt Existing Brands?

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(Netemeyer, Richard G.) (Pullig, Chris) (Simmons, Carolyn J.)

Crossover Dreams: Consumer Responses to Ethnic-Oriented Products

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(Grier, Sonya A.) (Brumbaugh, Anne M.) (Thornton, Corliss g.)

Drivers of Brand Extension Success

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(Volckner, Frasziska) (Sattler, Henrik)

The Emergence of Dominant Designs

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(Lilien, Gary L.) (Rangaswamy, Arvind) (Srinivasan, Raji)

Job Satisfaction, Job Performance, and Effort: A Reexamination Using Agency Theory

1
(Iyer, Ganesh) (Christen, Markus) (Soberman, David)

Value-Based Differentiation in Business Relationships: Gaining and Sustaining Key Supplier Status

1
(Ulaga, Wolfgang) (Soberman, David)

When Should a Retailer Create an Exciting Store Environment?

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(Weitz, Barton A.) (Kaltcheva, Velitchka D.)

How Does Enforcement Deter Gray Market Incidence?

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(Dutta, Shantanu) (Bergen, Mark E.) (Antia, Kersi D.) (Fisher, Robert J.)

Emotional Branding and the Strategic Value of the Doppelganger Brand Image

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(Rindfleisch, Aric) (Thompson, Craig J.) (Arsel, Zeynep)

Brands as Signals: A Cross-Country Validation Study

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(Erdem, Tulin) (Valenzuela, Ana) (Swait, Joffre)

Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New Versus Inc…

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(Robinson, William T.) (Min, Sungwook) (Kalwani, Manohar U.)

Does the Internet Promote Better Consumer Decisions? The Case of Name-Your-Own-Price Auctions

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(Tellis, Gerard J.) (Spann, Martin)

Customer Satisfaction and Stock Prices: High Returns, Low Risk

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(Mithas, Sunil) (Fornell, Claes) (Krishnan, M. S.) (Morgeson, Forrest V., III.)

Understanding Consumer Responses to Product Risk Information

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(Cox, Anthony D.) (Cox, Dena) (Zimet, Gregory)

The Effect of the default risk of debt on the earnings response coefficient

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(Dhaliwal, Dan S.) (Reynolds, Stanley S.)

Further evidence on the determinants of municipal audit fees

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(Elder, Randal J.) (Kattelus, Susan C.) (Ward, D. Dewey)
Hal. Awal Sebelumnya 86 87 88 89 90 Berikutnya Hal. Akhir