Found 744 results for your keywords: subject="Marketing management"
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Marketing strategy, planning and implementation

1
(Boyd, Harper W. Jr.) (Larreche, Jean) (Claude) (Walker, Orville C. Jr.)

Marketing management

1
(Kotler, Philip)

Winning in Emerging Markets

1
(Khanna, Tarun)

Kellog on branding: the marketing faculty of the kellog school of management

1
(Alice M. Tybout) (Tim Calkins)

Entrepreneurial marketing: The growth of small firms in the new economic area

1
(Bjerke, Bjorn) (Claes M. Hultman)

International marketing

1
(Terpstra, Vern) (Sarathy, Ravi)

International marketing

1
(Terpstra, Vern)

Services marketing in Asia: managing people, technology, and strategy

1
(Lovelock, Christopher) (Jochen Wirtz) (Hean Tat Kel)

Cases in Marketing Management

1
(Barsk, Edward C.)

Chaos marketing : how to win in a turbullent world Torsten H. Nilson

1
(Nilson, Torsten H.)

Cases in marketing management issues for the 1990s

1
(Hinkle, Charles L.) (Johnston, Wesley J) (Lanigan, Esther F.)

Choice construction versus preference construction: the instability of preferences learned in con…

1
(Amir, On) (Levav, Jonathan)

Choice construction versus preference construction: the instability of preferences learned in con…

1
(Amir, On) (Levav, Jonathan)

Managing global marketing cases and text

1
(Kashami, Kamran)

The Ultimate CRM handbook: strategies and concepts for Building enduring customer loyalty and pro…

5
(John G. Freeland)

Global marketing management 6th

1
(Keegan, Warren J.)

Marketing when customer equity matters

1
(Hanssens, Dominique M.) (Thorpe, Daniel) (Finkbeiner, Carl)

Marketing models

1
(Kotler, Philip) (Lilien, Gary L.) (Moorthy, K. Sridhar)

Corporate reputation: what do consumers really care about?

1
(Page, Graham) (Fearn, Helen)

The Female economy

1
(Silverstein, Michael J.) (Sayre, Kate)
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