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An empirical study of innate consumer innovativeness, personal characteristics, and new-product a…
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(Mason, Charlotte H.) (Im, Subin) (Bayus, Barry L.)
Market-focused strategic flexibility: conceptual advances and an integrative model
1
(Grohmann, Bianca) (Johnson, Jean L.) (Lee, Ruby Pui) (Wan) (Saini, Amit)
Probabilistic subset-conjunctive models for heterogeneous consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
Does Loving a brand mean loving its products? the role of brand-elicited affect in brand extensio…
1
(Yeung, Catherine W.M.) (Wyer, Robert S.)
Rise of the Mechines: Alghoritmic Tradi8ng in the Foreign Exchange Market
1
(Chaboud, Alain P.) (Chiquoine, Benjamin. Hjalmarsson, Erik. Vega, Clara.)
Does Stock Liquidity Enhance or Impede Firm Innovation
1
(Fang, Vivian W.) (Tian, Xuan. Tice, Sheri.)
An Empirical analysis of price discrimination mechanisms and retailer profitability
1
(Jain, Dipak C.) (Khan, Romana J.)
Does Quality win? network effects versus quality in high-tech markets
1
(Tellis, Gerard J.) (Yin, Eden) (Niraj, Rakesh)
Distribution intensity and new car choice
1
(Siddarth, S.) (Bucklin, Randolph E.) (Silva) (Risso, Jorge M.)
The Diffusion of services
1
(Libai, Barak) (Muller, Eitan) (Peres, Renana)
Decomposing promotional effects with a dynamic structural model of flexible consumption
1
(Chan, Tat) (Narasimhan, Chakravarthi) (Zhang, Qin)
Probabilistic Subset-Conjunctive Models for Heterogeneous Consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
Market orientation and performance: an integration of disparate approaches
1
(Slater, Stanley F.) (Hult, G. Tomas M.) (Ketchen, David J.)
The Effectiveness of customized promotions in online and offline stores
1
(Wedel, Michel) (Jie Zhang)
Presidential Addres: Investment Noise and Trends
1
(Stambaugh, Robert F.)
The Customer relationship management process: its measurement and impact on performance
1
(Reinartz, Werner J.) (Hoyer, Wayne D.) (Krafft, Manfred)
Money and capital markets financial institutions and instruments in a global marketplace
1
(Rose, Peter S)
RFM and CLV: using iso-value curves for customer base analysis
1
(Yeung, Catherine, W.M.) (Wyer JR., Robert S.)
New product launch strategy for network effects products
1
(Lee, Yikuan) (O\'Connor, Gina Colarelli)
Quantifying the benefits of individual-level targeting in the presence of Firm strategic behavior
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(Manchanda, Puneet) (Chintagunta, Pradeep K.) (Xiaojing Dong)
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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