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Analisis behavioral intention kasus pelaksanaan hak cipta software komputer
1
(Refiana, Laila)
Studi pengambilan keputusan konsumen oleh Foward Looking Consumer: penerapan model Analisis Varia…
1
(Chairy)
A Comparison of segment retention criteria for finite mixture logit models
1
(Andrews, Rick L.) (Currim, Imran S.)
Multicriterion clusterwise regression for joint segmentation settings: an application to customer…
1
(Brusco, Michael J.) (Cradit, J. Dennis) (Tashchian, Armen)
The Impact of the internet on information search for automobiles
1
(Ratchford, Brian T.) (Lee, Myung-Soo) (Talukdar, Debabrata)
Simultaneous signaling and screening with warranties
1
(Soberman, David A.)
E-Customization
1
(Mela, Carl F.) (Ansari, Asim)
A General choice model for bundels with multiple-category products: application to market segment…
1
(Rao, Vithala R.) (Chung, Jaihak)
Measuring the impact of promotions on brand switching when consumers are forward looking
1
(Sun, Baohong) (Neslin, Scott A.) (Srinivasan, Kannan)
Understanding the impact of synergy in multimedia communications
1
(Naik, Prasad) (Raman, Kalyan)
The Timing of repeat purchases of consumer durable goods: the role of functional bases of consume…
1
(Grewal, Rajdeep) (Mehta, Raj) (Kardes, Frank R.)
A Direct approach to predicting discretized response intarget marketing
1
(Gupta, Sachin) (Bodapati, Anand)
Valuing customers
1
(Lehmann, Donald R.) (Gupta, Sunil) (Stuart, Jennifer Ames)
The Augmented latent class model: incorporating additional heterogeneity in the latent class mode…
1
(Chintagunta, Pradeep K.) (Varki, Sajeev)
A Mixing model for internet search-engine visits
1
(Boatwright, Peter) (Telang, Rahul) (Mukhopadhyay, Tridas)
Model of brand choice with a no-purchase option calibrated to scanner-panel data
1
(Chib, Siddhartha) (Seetharaman, P.B.) (Strjnev, Andrei)
The Dynamic effect of innovation on market structure
1
(Heerde, Harald J. Van) (Manchanda, Puneet) (Mela, Carl F.)
The Effect of conceptual and perceptual fluency on brand evaluation
1
(Lee, Angela Y) (Labroo, Aparna)
Brand as beacons: a new source of loyalty to multiproduct firms
1
(Anand, Bharat N.) (Shachar, Ron)
Response modeling with nonrandom marketing-mix variables
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(Manchanda, Puneet) (Rossi, Peter E.)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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