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Marketing models and the Lucas critique
1
(Van Heerde, Harald J.) (Dekimpe, Marnik G.) (Putsis JR, William P.)
On the use of econometric models for policy simulation in marketing
1
(Franses, Philip Hans)
Cross-selling sequentially ordered products: an application to consumer banking services
1
(Li, Shibo) (Sun, Baohong) (Wilcox, Ronald T.)
Do Strategic conclusions depend on how price is defined in models of distributiion channels?
1
(Tyagi, Rajeev K.)
Marketing mass-customized products: striking a balance between utility and complexity
1
(Dellaert, Benedict G.C.) (Stremersch, Stefan)
Heterogeneous conjoint choice designs
1
(Sandor, Zsolt) (Wedel, Michel)
Modeling preferences for common attributes in multicategory brand choice
1
(Singh, Vshal P.) (Hansen, Karsten) (Gupta, Sachin)
Recovering stockkeeping-unit-level preferences and response sensitivities from market share model…
1
(Chintagunta, Pradeep K.) (Bell, David R.) (Bonfrer, Andre)
Estimating a stockkeeping-unit-level brand choice model that combines household panel data and store
1
(Chintagunta, Pradeep K.) (Dube, Jean-Pierre)
A Hybrid choice model that uses actual and ordered attribute value information
1
(Bodapi, Anand V.) (Drolet, Aimee)
What has marketing learned from Richard Johnson
1
(Huber, Joel)
An Empirical Analysis of Price Discrimination Mechanisms and Retailer Profitability
1
(Jain, Dipak C.) (Khan, Romana J.)
RFM and CLV: using iso-value curves for customer base analysis
1
(Yeung, Catherine, W.M.) (Wyer JR., Robert S.)
Probabilistic Subset-Conjunctive Models for Heterogeneous Consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
Menguak misteri tingginya bunga dual-currency deposit
1
(Budiman, Rachman Untung)
An Integrated model for bidding behavior in internet auctions: whether, who, when, and how much
1
(Park, Young-Hoon) (Bradlow, Eric T.)
Financial networks : contagion, commitment, and private sector bailouts
1
(Leitner, Yaron)
Introductory econometrics for Finance
1
(Brooks, Chris)
Interest-rate option models: understanding, analysing, and using models for exotic interest rate …
1
(Rebonato, Riccardo)
Microeconomic theory: a mathematical approach
1
(Henderson, James M.) (Quandt, Richard E.)
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Artikel Jurnal
B. Penunjang
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PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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