Found 13 results for your keywords: subject="Celebrity endorsement"

Analisis Pengaruh Celebrity Trust terhadap Advertising Credibility, Brand Credibility, dan Brand …

1
(Arga Hananto (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Yeshika Alversia (Penguji)) (Marelita Rinaldi)

Pengaruh Budaya Korean Wave terhadap Destination Image Masyarakat Indonesia ke Korea Selatan deng…

1
(Hapsari Setyowardhani (Pembimbing/Promotor)) (Rambat Lupiyoadi (Penguji)) (Aswin Dewanto Hadisumarto (Penguji)) (Kalya Sabina Islamadina)

Analyzing the Determinants of Brand Loyalty Towards Celebrity-Owned Beauty Brands: The Mediating …

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(Ira Iriyanty (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Adelia Farhana Soebroto)

Analisis Pengaruh Efek Endorsement Selebritas, Keterikatan Merek Terhadap Loyalitas Merek Pada Pe…

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(Aswin Dewanto Hadisumarto (Pembimbing/Promotor)) (Fandis Ekyawan (Penguji)) (Ulian Taurin Malik (Penguji)) (Yazid Romain Muta’al Arrasuli)

Pengaruh karakteristik selebriti terhadap attitude toward celebrity endorsement dan intention to …

1
(Chairy (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Daniel Tumpal H. Aruan (Penguji)) (Ahmad Kevin Prawira)

Faktor yang Mempengaruhi Repurchase Intention Pada Kosmetik Korea Selatan yang Belum Bersertifika…

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(Liyu Adhi Kasari Sulung (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Sri Daryanti (Penguji)) (Fethin Damayanti)

Pengaruh citra celebrity endoser pada brand image terhadap purchase decision : studi kasus endose…

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(Nurdin Sobari (Pembimbing/Promotor)) (Mohamad Renaldo Erco)

Antecendents of consumers perception and its influence towards purchase intention on cosmentics p…

1
(Adi, Pramono Hari)

Analisis pengaruh kesesuaian antara celebrity image dan consumer ideal-self terhadap keefektifan …

1
(Guntur Syahputra Saragih (Pembimbing/Promotor)) (Garinzafira Shabrina)

Pengaruh publisitas negatif celebrity endoser pada sikap konsumen terhadap merek, endoser yang be…

1
(Sumiyarto (Pembimbing/Promotor)) (Febrina Eka Putri)

Pengaruh celebrity endorsement, product involvement, dan need for cognition terhadap sikap dan mi…

1
(Gunawan Alif (Pembimbing/Promotor)) (Aria Cendana Kusuma)

Analisis pengaruh celebrity endorsement pada brand image terhadap keputusan pembelian : studi kas…

1
(John Daniel Rembeth (Pembimbing/Promotor)) (Palagan Ankasaniscara)

The effect of celebrity's credibility on intention to donate in non-profit organization

1
(Rachmawati, Dyah Ayu Djayanti) (Louise Marks (Pembimbing/Promotor))