This book introduces upper-level undergraduates, graduate students, and researchers to the latest developments in network economics, one of the fastest-growing fields in all industrial organization. Network industries include the Internet, e-mail, telephony, computer hardware and software, music and video players, and service operations in the banking, legal, and airlines industries among many …
Includes index
Includes bibliography and index
Includes bibliographies and index
Includes bibliographies and index
Includes bibliographies and index
Includes bibliographies and index
Includes bibliographies and index
Includes bibliographies and index
Includes bibliographies, index and tables
Includes bibliographies and index
Includes bibliographies and index
The last decade has witnessed a shift from a focus on the value created by a single firm and product to an examination of the value created by networks of firms (or product ecosystems) in which assets are co-mingled with external entities. The authors examine these market-based assets in the context of network markets and propose an Integrated Networks model in which 3 types of networks - user,…