Found 11 results for your keywords: subject="Congruity"

Pengaruh Dimensi Brand Personality pada Self Congruity dan Functional Congruity Terhadap Brand At…

1
(Anna Amalyah Agus (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Eldo Steven Markus Simanjuntak)

Judging the Book by Its Cover? How consumers Decode Conspicuous Consumption Cues in Buyer-Seller …

1
(Bolton, Lisa E.) (Mende, Martin) (Scott, Maura L.)

Let's Playing Game : Pengaruh dari Kongruitas Self-Game, Kongruitas Self-Brand dan Kongruitas Bra…

1
(Daniel Tumpal Aruan (Pembimbing/Promotor)) (Dr. Ignatius Heruwasto (Penguji)) (Paramitr, Yuaniko) (Sri Rahayu Hijrah Hati S.E., MSi (Penguji))

Let's playing game : Pengaruh dari tiga kongruitas dalam advergame pada sikap pemain terhadap bra…

1
(Ignatius Heruwasto (Pembimbing/Promotor)) (Paramitra, Yuaniko)

Understanding consumer behavior in looal indonesian coffe shop : The role of selfconcruity and fu…

1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Larasati, Ragil Citra)

Analisis pengaruh kesesuaian diri dalam acara sponsor pada loyalitas merek

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (R.M. Ibnu R. J.)

Hubungan Kepribadian, Kongruitas, dan Kepuasan Merek Terhadap Loyalitas Kedai Kopi

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(Fransisca, Lia) (Dr. Tengku Ezni Balqiah (Pembimbing/Promotor))

Influence of brand self-congruity on brand loyalty towards sportswear products : Indonesia consumers

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(Sri Rahayu Hijrah Hati (Pembimbing/Promotor)) (Andyanto, Iman Pramudita)

Analisis pengaruh experience self congruity perceifed social value dan experience satisfaction te…

1
(Hapsari Setyowardhani (Pembimbing/Promotor)) (Latifah, Annisa Husnul)

Analisa pengaruh self-image congruity dan bentuk identifikasi terhadap purchase intention produk …

1
(Sujana, Fawzy Fachrurozy) (Teuku Ezni Balqiah (Pembimbing/Promotor))

Analisis Pengaruh Value Congruity dan Consumer Brand Identification terhadap Brand Commitment dan…

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(Karto Adiwijaya (Pembimbing/Promotor)) (Satriyo, Adjhi)