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Found 148 results for your keywords: subject="Customer relations"
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Understanding Service Convenience

1
(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)

Building Brand Community

1
(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)

Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Re…

1
(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)

Implementing a Customer Orientation: Extension of Theory and Application

1
(Kennedy, Karen Norman) (Goolsby, Jerry R.) (Arnould, Eric J.)

Promoting Relationship Learning

1
(Selnes, Fred) (Sallis, James)

Consumer-Company Identification: A Framework for Understanding Consumers' Relationships with Comp…

1
(Bhattacharya, C.B.) (Sen, Sankar)

The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration

1
(Kumar, V.) (Reinartz, Werner J.)

A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy

1
(Kumar, V.) (Venkatesan, Rajkumar)

Customer Strategy: Observations from the Trenches

1
(Rogers, Martha)

Making Customer Relationship Management Work: The Measurement and Profitable Management of Custom…

1
(Ryals, Lynette)

Reducing Adverse Selection through Customer Relationship Management

1
(Gruca, Thomas S.) (Cao, Yong)

The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Custome…

1
(Gustafsson, Anders) (Johnson, Michael D.) (Roos, Inger)

Why Do Customer Relationship Management Applications Affect Customer Satisfaction?

1
(Mithas, Sunil) (Krishnan, M.S.) (Fornell, Claes)

Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing

1
(Moorman, Christine) (Srinivasan, Raji)

The Role of Relational Information Processes and Technology Use in Customer Relationship Management

1
(Sharma, Subhash) (Jaychandran, Satish) (Kaufman, Peter) (Raman, Pushkala)

A Strategic Framework for Customer Relationship Management

1
(Payne, Adrian) (Frow, Pennie)

A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go

1
(Staelin, Richard) (Boulding, William) (Ehret, Michael) (Johnston, Wesley J.)

Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale …

1
(Urban, Glen L.) (Bart, Yakov) (Shankar, Venkatesh) (Sultan, Fareena)

The Social Influence of Brand Community: Evidence from European Car Clubs

1
(Algesheimer, Rene) (Dholakia, Utpal M.) (Herrman, Andreas)

Balancing Acquisition and Retention Resources to Maximize Customer Profitability

1
(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)
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