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subject="Customer relations"
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Hal. Akhir
Understanding Service Convenience
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(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)
Building Brand Community
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(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)
Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Re…
1
(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)
Implementing a Customer Orientation: Extension of Theory and Application
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(Kennedy, Karen Norman) (Goolsby, Jerry R.) (Arnould, Eric J.)
Promoting Relationship Learning
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(Selnes, Fred) (Sallis, James)
Consumer-Company Identification: A Framework for Understanding Consumers' Relationships with Comp…
1
(Bhattacharya, C.B.) (Sen, Sankar)
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
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(Kumar, V.) (Reinartz, Werner J.)
A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
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(Kumar, V.) (Venkatesan, Rajkumar)
Customer Strategy: Observations from the Trenches
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(Rogers, Martha)
Making Customer Relationship Management Work: The Measurement and Profitable Management of Custom…
1
(Ryals, Lynette)
Reducing Adverse Selection through Customer Relationship Management
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(Gruca, Thomas S.) (Cao, Yong)
The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Custome…
1
(Gustafsson, Anders) (Johnson, Michael D.) (Roos, Inger)
Why Do Customer Relationship Management Applications Affect Customer Satisfaction?
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(Mithas, Sunil) (Krishnan, M.S.) (Fornell, Claes)
Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing
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(Moorman, Christine) (Srinivasan, Raji)
The Role of Relational Information Processes and Technology Use in Customer Relationship Management
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(Sharma, Subhash) (Jaychandran, Satish) (Kaufman, Peter) (Raman, Pushkala)
A Strategic Framework for Customer Relationship Management
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(Payne, Adrian) (Frow, Pennie)
A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go
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(Staelin, Richard) (Boulding, William) (Ehret, Michael) (Johnston, Wesley J.)
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale …
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(Urban, Glen L.) (Bart, Yakov) (Shankar, Venkatesh) (Sultan, Fareena)
The Social Influence of Brand Community: Evidence from European Car Clubs
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(Algesheimer, Rene) (Dholakia, Utpal M.) (Herrman, Andreas)
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
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(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)
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Hal. Akhir
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Studi Kasus FEB UI
Tesis
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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