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Found 5 results for your keywords: subject="Extensions"
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Reciprocal Spillover Effects: A Strategic Benefit of Brand Extensions

1
(Balachander, Subramanian) (Ghose, Sanjoy)

The Impact of Cobranding on Customer Evaluation of Brand Counterextensions

1
(Kumar, Piyush)

Input-output analysis : foundations and extensions 3rd ed

1
(Miller, Ronald E) (Blair, Peter D)

Putting Brands in Their Place: How a Lack of Control Keeps Brands Contained.

1
(Fitzsimons, Gavan J.) (Bettman, James R.) (Cutright, Keisha M.)

Analisis strategi brand extension merek Aspira untuk suku cadang Aki sepeda motor dan mobil

1
(Adi Zakaria Affif (Pembimbing/Promotor)) (Mulyono)
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