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Hal. Akhir
Expanding the Role of Marketing: From Customer Equity to Market Capitalization
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(Kumar, V.) (Shah, Denish)
The Robustness of the Effects of Consumers' Participation in Market Research: The Case of Service…
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(Simonson, Itamar) (Ofir, Chezy) (Yoon, Song-Oh)
Does Advertising Spending Influence Media Coverage of the Advertiser?
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(Basuroy, Suman) (Rinallo, Diego)
Pengaruh Destination Service Factors, Destination Experience dan Destination Satisfaction Terhada…
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(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Nurdin Sobari (Penguji)) (Tessa Pradnya Naraswari)
Proactive Postsales Service: When and Why Does It Pay off?
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(Challagalla, Goutam) (Kohli, Ajay K.) (Venkatesh R.)
Social Identity and the Service—Profit Chain
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(Homburg, Christian) (Hoyer, Wayne D.) (Wieseke, Jan)
Segmented Switchers and Retailer Pricing Strategies
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(Kocas, Cenk) (Bohlmann, Jonathan D.)
Evaluasi Prosedur Audit Investigatif Atas Risiko Kecurangan pada Akun Pendapatan oleh KAP ABC = E…
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(Viska Anggraita (Pembimbing/Promotor)) (Dwi astuti Rosmianingrum Nainggolan (Penguji)) (Agustin Setya Ningrum (Penguji)) (Fabian Immanuel)
Hubungan antara Participative Leadership, Employee Voice Behavior, dan Employee Innovative Behavi…
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(Fanny Martdianty (Pembimbing/Promotor)) (Riani Rachmawati (Penguji)) (Niken Ardiyanti (Penguji)) (Muhammad Surya Wijaya Adiwinata)
When Old Is Gold: The Role of Business Longevity in Risky Situations
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(Desai, Preyas S.) (Kalra, Ajay) (Murthi, B. P. S)
Expanding Business-to-Business Customer Relationships: Modeling the Customer's Upgrade Decision
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(Lemon, Katherine N.) (Verhoef, Peter C.) (Bolton, Ruth N.)
Does national culture affect firm investment in training and development?
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(Coget, Jean-Francois)
Does managerial motivation spill over to subordinates?
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(Coget, Jean-Francois)
Managing the Future: CEO Attention and Innovation Outcomes
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(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Yadav, Manjit S.)
Behavioral Consequences of Overbooking Service Capacity
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(Wangenheim, Florian v.) (Bayon, Tomas)
A Cultural Models Approach to Service Recovery
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(Ringberg, Torsten) (Odekerken-Schroder, Gaby) (Christensen, Glenn L.)
Cents or Percent? The Effects of Promotion Framing on Price Expectations and Choice
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(Smith, Daniel C.) (DelVecchio, Devon) (Krishnan, H. Shanker)
Online Infomediaries and Price Discrimination: Evidence from the Automotive Retailing Sector
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(Viswanathan, Siva) (Kuruzovich, Jason) (Gosain, Sanjay) (Agarwal, Ritu)
Consumer Negative Voice and Firm-Idiosyncratic Stock Returns
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(Luo, Xueming)
Responsiveness to Customers and Competitors: The Role of Affective and Cognitive Organizational S…
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(Homburg, Christian) (Grozdanovic, Marko) (Klarmann, Martin)
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