Found 5 results for your keywords: subject="Marketing management"

Service marketing people, technology, strategy Christopher Lovelock [and] Jochen Wirtz

3
(Lovelock, Christopher) (Wirtz, Jochen)

Service marketing people, technology, strategy Christopher Lovelock

11
(Lovelock, Christopher)

Services marketing Christopher H. Lovelock

1
(Lovelock, Christopher H.)

Essentials of service marketing

7
(Lovelock, Christopher) (Wirtz, Jochen) (Chew, Patricia)

Services marketing : people, technology, strategy

5
(Lovelock, Christopher) (Wirtz, Jochen)