Found 6 results for your keywords: subject="Marketing communications"

Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers

1
(Verhoef, Peter C.) (Prins, Remco)

The Role of Spokescharacters as Advertisement and Package Cues in Integrated Marketing Communicat…

1
(Garretson, Judith A.) (Burton, Scot)

Experiental marketing communications : saat-saat paling indah

1
(Palupi, Dyah Hasto)

Integrated advertising, promotion, and marketing communications

1
(Clow, Kenneth E.) (Baack, Donald)

Contemporary advertising and integrated marketing communications

1
(Arens, William F.) (Weigold, Michael F.) (Arens, Christian, Arens)

Advertising, promotion and supplemental aspects of integrated marketing communications Terence A.…

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(Shimp, Terence A.)